Area Sales Manager – Central

Position: Area Sales Manager - North Central Provinces Assigned Areas: North Central Provinces - Da Nang, Quang Nam, Hue, Quang Tri, Quang Ngai, Quang Binh Report to: Regional Sales Manager - Central Based: Da Nang SUMMARY - Be responsible for attaining turnover target according to company business development strategy within assigned areas/channels. - Maintain and develop customer network for traditional off-trade and on-premise in Northern Central Provinces. - Coordinate with the Marketing Department to enhance brand image and reputation and increase market share. RESPONSIBILITIES: 1. Business management: • Have the ability and responsibility to understand and cascade sales strategy from sales management team to direct report. • Plan and implement sales activities monthly, quarterly, and yearly to obtain the sales target (sales volume, turnover, and account coverage). • Cooperate with the Marketing team to prepare and implement the activation to penetrate new accounts/channels and maintain the key brand equity. • Consult direct manager on sales plan and client performance. • Complete all reports accurately and timely. 2. People management: • Ensure each subordinate understands company direction and sales target (volume, turnover and coverage) • Supervise direct subordinates in basic work routine (including client sales calls, sales program communication and follow-up till completion) • Develop subordinates in brand knowledge, sales management system, and client engagement, and handle client objections to fully complete the tasks. • Ensure subordinates adhere to company policy/procedure and daily work requirements. • Follow up on subordinate’s working performance. 3. Account management: • Ensure the smooth connection between distributors to end-consumers. • Manage relationship and sales activity with key traditional off-trade clients (tier 2). • Partly manage relationships and monitor On-premise sales performance (including nightclub, Restaurant, Hotel consumption, B2B, and private consumption).

Education & Experience • University degree • At least 8 years of relevant experience in the trading field and 3 years in a management role • Relevant experience in the alcoholic industry or FMCG an advantage Functional & Leadership Competencies • Outgoing with good initiative and interpersonal skills • Good presentation and negotiation skills. • Leadership skills & problem-solving skills. • Work independently and under high pressure. • Good command of English. • Computer literate (good skills in Microsoft Office software, Excel, Word, Powerpoint Presentations). • Strong sales negotiation skills. • Excellent strategic planning and analytical skills. • Good interpersonal and communication skills. • Good people management skills with the ability to motivate, guide, and coach subordinates.