Assistant Product & Retail Marketing Manager (Deputy Manager)

Thương lượng

Hết hạn trong 7 ngày
3121 lượt xem
Hồ Chí Minh

Mô tả công việc

POSITION SUMMARY Describe the primary purpose of this job (i.e., Why does the job exist?). This section should be a brief summary capturing the overall purpose of the job. This position is aaccountability for New forecasting, full product portfolio management and pricing strategies, retail sales and performance follow-up, aligning, and following through with stakeholders to achieve the brand objectives MAIN RESPONSIBILITIES 1. New product launch strategy, forecast, pricing, and implementation 2. Brand product portfolio management across channels. 3. Forecast Non charge (GWP, Samples, Collaterals, VMs) 4. Align and engage with stakeholders on the new launch implementation across channels 5. Competition product strategy management 6. Retail Marketing implementation and sales performance follow-up This position reports directly to Brand Manager KEY ROLES & RESPONSIBILITIES Lead on Product Strategy and portfolio management across channels • Manage product portfolio to ensure the product line-up mapping strategy and localized Heroes focus, in particular New Launch Forecast:  Order New Launch (including Saleable, Samples, GWP, Collaterals, VM).  Consolidate & keep track of new launch changes and update in IMW Tracking file.  Follow through with Regional IM, local Demand Planner on Stock Allocation and Charge-out new launch from Hub to Vietnam in timely manner. • Make product selection, assortment, and suggest relevant pricing based on IMW Offering • Align with Brand Manager, Consumer Marketing, and regional product marketing to determine new product launch strategies, pricing strategies as well as annual price increase analysis. • Align with Brand Manager to plan product forecast (Saleable and Non charge) related to Commercial Planning for Key Campaigns/Programs across channels. • Align with Channel Lead/Demand Planner to develop product strategies and relevant line up in specific channels to achieve Consumer Acquisition and Commercial target. Product Marketing & Retail Operation and Alignment • Align with RA to prepare Notification and Advertising Registration for New Product launch in timely manner • Partner with Consumer Marketing on Stock Preparation (Saleable, PR, Tester, Samples, GWP, Collaterals) for Campaign Planning and Implementation. • Forecast VM Collaterals, Displayers, Collaterals based on VM Guidelines and MKT Calendar and given Budget planning. • Partner with Demand Planner in preparing Demand and Consensus Meeting with key stakeholders. • Partner with Consumer Marketing and Education to build up New Launch Key Unique Selling Points, Key Product Benefits and Local Relevancy in line with latest Consumer Insight and Market Trend • Partner with Education to build up new product-related how-to/application services, tips, link sales and BA consultation. • Closely monitor competitors’ product line-up, pricing as well as market trend Other tasks: as assigned by Brand Manager

Yêu cầu công việc

QUALIFICATIONS/SKILLS: • University Degree, preferably major in Marketing or Business with at least 4 years relevant experience. • Sales and/or product marketing a plus. • Good communication skills and excellent in both written and oral English. • Experience in product marketing management, e.g.: marketing, retail, sales, training, merchandizing, and public relations. • Beauty marketing experience within makeup/skincare metier with in-depth consumer insight and latest beauty trend. • Meticulous, highly organized, independent, logical thinking, and able to perform a variety of tasks in a fast-paced environment. • Ability to align, influence, and build collaborative relationships with different stakeholders. Clear achievement is a must • Good knowledge in Microsoft Office software applications.

Các phúc lợi dành cho bạn

Competitive + Allowance + Free Goods
Social Insurance + PVI
14 Ngày phép trong năm

Thông tin việc làm


Tiếp Thị, Quảng Cáo/Truyền Thông > Quản Lý & Phát Triển Sản Phẩm

Làm đẹp (Mỹ phẩm) & Chăm sóc cá nhân

Nhân viên

Product Maketing, Retail Marketing, English, Marketing Management, Branding

Tiếng Anh

Địa điểm làm việc

Royal Tower, 235 Đường Nguyễn Văn Cừ, Nguyễn Cư Trinh, Quận 1, Thành phố Hồ Chí Minh, Việt Nam

Trang chủViệc làmLàm đẹp (Mỹ phẩm) & Chăm sóc cá nhânEstee Lauder VietnamAssistant Product & Retail Marketing Manager (Deputy Manager)
Estee Lauder Vietnam
Estee Lauder Vietnam
Estee Lauder Vietnam

Royal Tower, 235 Đường Nguyễn Văn Cừ, Nguyễn Cư Trinh, Quận 1, Thành phố Hồ Chí Minh, Việt Nam

(Xem bản đồ)
100-499 nhân viên
HR department
Trang chủViệc làmLàm đẹp (Mỹ phẩm) & Chăm sóc cá nhânEstee Lauder VietnamAssistant Product & Retail Marketing Manager (Deputy Manager)