Associate Marketing Manager (Senior Group Brand)

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Attractive package
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Mô Tả Công Việc

* Report to: Marketing Director
* Working location: Dist.1

Perfetti Van Melle - one of the world's largest manufacturers and distributors of confectionery and chewing gum with global brands that are being enjoyed in more than 150 countries worldwide - is seeking for a passionate and enthusiastic Associate Marketing Manager. You will be required to:
• Manage the strategic and back bone/big budgeted brands of the company
• Plan, develop, organize, implement, supervise and evaluate marketing and advertising programs to stimulate consumer demand for a specific range or group of products, to achieve volume and profitability targets
• Oversee market research and analysis, promotions, public relations, and advertising associated with assigned brands assesses their success against plan
• Coordinate regularly with Technology, QC, Sales, Production functions on design, distribution, and product specifications/changed as needed
• Guarantee the strong development of assigned brands including Brand Margins, Brand Awareness, Brand Reference, New Product Development, Product Innovation
• Manage the local elements of the marketing mix for all brands; works closely with various public and private agencies to coordinate special events

WHAT YOU WILL DO:
• Oversee all marketing and advertising activities; develop and implement effective promotional plans; develops leads, aggressively pursues new business opportunities
• Assist with evaluation and adjustment of annual marketing budget as needed
• Coach, instruct and provide technical assistance to brand managers; provide professional marketing staff training on assignments given; hire, discipline, evaluate, and direct the work of hourly and seasonal staff on an event basis
• Interact with the authorities, businesses, travel bureaus, community groups, schools, state agencies, and others to promote the Company products; plan, organize and sponsor for various marketing programs and events
• Develop objectives and implement marketing strategies for promotion programs, daily and special events; responsible for media coverage and public relations of the Company
• Design, compile, and publish promotional literature, advertising proofs, newsletters, multi-page brochures, scorecards, illustrations, and special events packets for brands as needed
• Establish and maintain relationships with outside vendors and customers; assist in the developing bids, requests for proposal, and contracts
• Plan, administer, and participate in customer research surveys and benchmarking to determine effectiveness in meeting public needs and to obtain suggestions for improving program operations
• Assist Marketing Director in planning, organizing, implementing and evaluating marketing events, and programs
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Yêu Cầu Công Việc

WHAT WE NEED FROM YOU
• Degree in Marketing/ Business Administration
• At least 10 yrs experience in brand management or marketing communication
• Strong leadership skill
• Good Presentation & Good Communication (both oral & written in Vietnamese & English)
• Excellent use of MS Office (PowerPoint, Excel)
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Địa Điểm Làm Việc

Ho Chi Minh City, Vietnam
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Perfetti Van Melle (Viet Nam) Limited is one of 35 companies worldwide of Perfetti Van Melle group - the 3rd leading confectionery manufacturer in the world, headquaters at Lainate (Italia) and Breda (Holland) - specializing in production & sales of premium candies and chewing-gums.

Our popular brands in Vietnam are Alpenliebe, Golia, Cofitos, Mentos, Happydent, Big Babol, Chupa Chups.

Representative Office:
7/F, Vincom Center
72 Le Thanh Ton St, Dist.1, HCMC

Visit our website:
http://www.perfettivanmelle.com

Xem toàn bộ thông tin công ty
Lot N, Street No.26, Song Than Industrial Zone No.2, Di An District, Binh Duong Province
1.000-4.999 nhân viên
Recruitment Team
TUYỂN SINH THẠC SỸ TÀI CHÍNH - ĐẠI HỌC JEAN MOULIN LYON 3 (CH Pháp)

TUYỂN SINH THẠC SỸ TÀI CHÍNH - ĐẠI HỌC JEAN MOULIN LYON 3 (CH Pháp)

Chương trình được thiết kế đặc biệt dành cho học viên vừa học vừa làm, quỹ thời gian ít

Bằng được công nhận bởi Bộ GD&ĐT Việt Nam do ĐH. J.M Lyon 3 (Pháp) cấp có giá trị toàn cầu

Học phí tối ưu, tiết kiệm nhiều nhất, thời gian đào tạo rút ngắn còn 1 năm tại Việt Nam