Associate Performance Marketing Manager

Associate Performance Marketing Manager

Địa Điểm Làm Việc: Hồ Chí Minh
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Mô Tả Công Việc

Job Description:

1. Responsible for leading Performance Marketing activities for Vietnam market.

2. Supervise Performance Marketing campaign management across channels, e.g. Meta Ads, Google Ads (including Search Ads/SEM and Youtube Ads), Programmatic Media Buying, Ad Networks, etc.

3. Act as a digital consultant for stakeholders and working together with the product marketing manager to develop an integrated campaign strategy.

4. Responsible to translate marketing business objectives in conjunction with the active marketing campaigns to activate users across the whole customer journey by utilizing robust channel mix media plan, market trends, user behavior, audience insights, and data-driven analytic methodology to reach growth KPIs.

5. Contribute in creating innovation or use cases for Digital Marketing best practices that are applicable for multiple services or product group based on accumulated knowledge and expertise in the Digital Marketing domain.

6. Understand how to assess technical implementation related to Digital Marketing enhancement and able to collaborate with tech/product team to identify and troubleshoot the issue as well as provide potential solutions based on judgment and experience.

7. Coordinates with internal stakeholders to analyze data and previous campaigns to develop a better understanding of market demand, supply, consumer behavior and identify new marketing opportunities.

8. Coordinates with external digital marketing partners to gather insights and leverage them for account improvement.
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Yêu Cầu Công Việc

Job Requirements

1. Bachelor’s Degree or higher. Any major is welcome, but quantitative / analytical discipline is preferred (e.g. science or math)

2. Min. 4 years of Performance Marketing experience (SEM, Meta Ads, Google Display Ads, App Install, YouTube Ads, etc)

3. Hands on experience in account management tools, e.g. Google Ads, Meta Ads, Tiktok Ads, Google Marketing Platform is highly preferable.

4. Familiar with Prospecting Marketing, Remarketing, Paid Search.

5. Previous experience in translating complex data findings into clear insights, with a knack for storytelling.

6. Familiar with analytics tools such as Google Analytics. Experience in mobile app tracking & attribution tool (or MMP) such as Adjust, Appsflyer, Branch, etc is a plus.

7. Have experience in handling digital marketing strategy and execution for e-commerce or online platform in APAC is a plus.

8. Proficiency in Excel, Google Sheet or similar data processing tool for Data Analysis and Reporting purposes. Experienced in dashboard tools like Tableau, Google Data Studio, etc is a plus.

9. Good communication skills with proficiency in English, self-driven, strive for excellence

10 Analytical thinking & good numerical reasoning skills. Strong commercial acumen combined with an uncanny ability to extract and analyze data

11. Entrepreneurial and self-driven, and a self-responsibility for the insights that you produce

Địa Điểm Làm Việc

Ho Chi Minh, Ho Chi Minh City, Vietnam

Traveloka is a leading tech start-up based in Jakarta, Indonesia. Founded in 2012 by ex-Silicon Valley engineers, Traveloka aims to revolutionize human mobility through technology. We build large impact consumer products and services, real time and big data systems and platforms, devise creative solutions to business and engineering problems, derive insights from massive amount of data, and transform markets with technology.
We expanded to Thailand and Malaysia last year and tapped the Vietnamese and Philippines markets early this year. In response to our ever-fast expansion, we are now looking for a variety of positions in e-commerce field. In Traveloka you will have the opportunity for an accelerated career and as well as remuneration growth due to the hyper growth of our business exceeding hiring growth, so there will be lots of opening in new role and/ expanded existing roles as the business growth. We're still at the very early stage of our development with so much potential to be developed, including in the area of perks and benefits.

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Ho Chi Minh City
Mr. Fathan
Bảo Hiểm Sức Khỏe Cho Người Dùng VietnamWorks | Hợp tác cùng Tokio Marine Vietnam

Bảo Hiểm Sức Khỏe Cho Người Dùng VietnamWorks | Hợp tác cùng Tokio Marine Vietnam

Mức phí tốt nhất chỉ từ 600.000 VND/năm

Cung cấp bảo hiểm cho người thân: Cha Mẹ (lên tới 70 tuổi) và Con

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