Brand Leader - Mobile Business (Temporary 7-Month contract)

Brand Leader - Mobile Business (Temporary 7-Month contract)

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13th month salary + Performance Bonus
Health Care Insurance for Individual & Dependent

Mô Tả Công Việc

Job Description Summary
1. Maximize the marketing impact by developing the new product's integrated communication strategy and marketing KPI in accordance with the business and product strategy.
2. Promote continued marketing communication by providing consistent goals and marketing directions to related marketing departments(PR, digital, media, campaigns and etc.)
3. Main in charge in Flagship products.

Job Description
- Lead development of clear Vision, Strategies and Plans to build the brand Awareness, Preference and Differentiated Equity of assigned business portfolio.
- Understand and influence Product Business Group to have clear Product Portfolio, Pricing Strategies and building blocks including annual business initiative calendar to deliver to business goal.
- Develop strategic marketing leadership on Brand Communication, Local Initiative Launch Communication and ensuring excellence in execution.
- Lead functional team to develop & execute holistic initiatives via LLP & IMC development & execution.
- Develop the local adaptation or creation (as needed) of ATL development & BTL for the initiatives based on in-depth understanding of local consumers.
- Ensure excellent execution of plans from ATL to BTL and instore to deliver the business goals for campaign and for full fiscal year.
- Manage effective communication with Business Heads, HQ and RHQ to ensure issues are quickly resolved, and Best Practices are shared on time. Develop gap closure plans together with Product Marketing to deliver business goal
Xem toàn bộ Mô Tả Công Việc

Yêu Cầu Công Việc

- Candidates should have experience in strategic marketing and managing people.
- Strong knowledge and experience with Brand Building.
- Strong Marketing Planning, decision making and Execution capability in a fast paced electronics or FMCG industry.
- Strong leadership and entrepreneurial spirit, Collaborative, Creative, resourceful & strategic minded.
- Independent, self-motivated with excellent interpersonal and communication skills.
- Good analytical skills and high adaptability in a fast moving environment.
- Possess a Degree preferably in Business, Marketing or the equivalent with at least 5 years of relevant marketing experience.

Địa Điểm Làm Việc

2 Hải Triều, Bến Nghé, Quận 1, Thành phố Hồ Chí Minh, Việt Nam

The Samsung Group is a multinational corporation headquartered in Samsung Town, Seoul, South Korea. It is the world's largest conglomerate by revenue with annual revenues of US$138.14 billion in 2010.

The Samsung Group is composed of numerous international affiliated businesses, most of them united under the Samsung brand including Samsung Electronics, the world's largest electronics and information technology company.

Samsung Electronics has been the world's most popular consumer electronics brand since 2005 and is the best known South Korean brand in the world. The company manufactures various electronic products, such as mobile phones, tablets, LCDs, laptops, DVD players, digital cameras and camcorders, laser printers, fax machines, and plasma and flat screen TVs. It also manufactures and sells home appliances such as washing machines, refrigerators, air conditioners and vacuum cleaners

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25th Floor, Bitexco Financial Tower, 02 Hai Trieu Street, Ben Nghe Ward, District 1, HCMC, Vietnam
500-999 nhân viên
Chương trình THẠC SĨ QUẢN TRỊ & THƯƠNG MẠI - Chuyên ngành THƯƠNG MẠI QUỐC TẾ | ĐẠI HỌC THĂNG LONG | ĐẠI HỌC CÔTE D’AZUR (PHÁP)

Chương trình THẠC SĨ QUẢN TRỊ & THƯƠNG MẠI - Chuyên ngành THƯƠNG MẠI QUỐC TẾ | ĐẠI HỌC THĂNG LONG | ĐẠI HỌC CÔTE D’AZUR (PHÁP)

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