Brand Manager
Job description
Be responsible for developing effective brand-building strategies, brainstorming ideas to meet sales and marketing objectives, executing segment communication, developing branding and communication strategies for the targeted segments:
1. Market Analysis: Customer segment group research for market segmentation analysis to determine market segment requirements
2. Market Target Offering & Product Portfolio Management: Develops targeted product offerings and make sure that successful product launching or take initiatives to the relevant target segment
3. Brand developing & communication: Develop branding and communication briefing for the targeted segments (cross-fuction to Marcom team) to build campaigns/events concept that project milestones/goals are met and adhering to approved budgets
4. Professionalism: This person requires a high level of professionalism since his/her external customers are architects/ contractors and developers who are sophisticated.
5. Customer driven: Result is important to increase the satisfaction of both internal and external customers. He/she will develop long-term relationships with internal and external customers
6. Communication skills: This employee is expected to possess communications skills to ensure effective communications to segmented customers and perform mutual cross-functions with other departments such as Spec, Project Sales and Technical.
7. Creativity: He/ She needs creative to work effectively in providing innovative solutions for communications.
8. Solidarity - Cooperation: To ensure successful collaboration with other teams such as Technical, Spec/Project Sales, Distribution sales and among Marketing team
9. Can-Do-Spirit: This is a spirit which has been of importance in Saint-Gobain’s business culture
10. Leadership: Leadership is needed for this position to make sure success in leading project of segment.
Job requirements
1. Education: Bachelor/ Master degree in specialized in Marketing, Business Administration
2. Experience : At least 3-5 years of working experience in similar position or Branding Management in MNCs or other heavy industry companies.
• Good knowledge and experience to executive strategic brand development and marketing communications.
• Proven experience and knowledge of how to develop new product.
• Good knowledge of market intelligence and analysis
• Having experience in working with agency and lead agency for communication and event.
3. Communication & Presentation skill: Good in presentation skill to easily communicate with audiences in both Vietnamese and English.
4. Computer Microsoft office skill: Word, Excel, and PowerPoint are required.
5. Other Accountability: Self-motivation and be accountable for own actions.
• Able to work under high pressure and flexible business environment.
6. Language skill: Good in speaking and writing in both Vietnamese & English.
What We Can Offer
Bonus
Healthcare Plan
Training
Competitive rate
VietnamWorks calculates your competitive rate based on your application information and compares it with other candidates for this job after you apply.
Competitive rate
VietnamWorks calculates your competitive rate based on your application information and compares it with other candidates for this job after you apply.
Job Information
17/04/2024
Manager
Marketing, Advertising/Communications > Marketing
Marketing Strategy, Quản Lý Thương Hiệu, Branding, Branding Development, Branding Strategy
Building Materials
Any
Not shown
Not shown
Job Locations
10 Đường Mai Chí Thọ, Thủ Thiêm, Quận 2, Hồ Chí Minh, Việt Nam
Floor 8, SOFIC Tower, 10 Mai Chi Tho Street, Thu Thiem Ward, Thu Duc City, Ho Chi Minh City
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