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Mô Tả Công Việc
** Key objectives
- This position is responsible for coordinating the development of high quality insights-driven channel & category strategies, and supporting Sales organization in execution of Consumer and Channel.
- Activation plans focused on in-store visibility and activation, distribution and (national) promo plan.
** Job Responsibilities
- Co-develop data-driven Channel & Customer Plan across channels to grow numeric and weighted distribution in (selected) regions/areas. Align & integrate with Brand Plans. Set growth targets for distributors & customers within channel and identify gaps (& root causes).
- Support Regional Sales teams/KAMs with Joint Business Planning, by providing compelling data & insights and supporting in aligning company goals with customer needs.
- Identify opportunities to further grow distribution of Hero SKUs across channels and improve exposure.
- Monitor key business indicators: Forecasts, volume, OSA%, Customer/Distributor/Channel contribution by category, Hero SKU distribution by channel & identify priority channels, customers and development opportunities.
- Support Manager Regional Sales/KAMs in strategically managing Field sales team by orienting team towards top priority customers/distributors/channels and supporting ‘Perfect Store’ execution (incl. shelf position, OSA) & providing feedback to brand managers.
- Define scope and target KPIs of Perfect Store program and identify tools to optimise Perfect Store elements, based on guidelines from Marketing team
- Align activity calendar with customers/distributors and collaborate with (Field) Sales team in excellent execution of Customer and Channel Activation & (incl. look & feel of in-store activation, position on shelf, OSA etc.) and provide feedback of in-field execution to Marketing teams.
- Create planograms based on guidelines from Marketing, and land planograms and assortment with key customers and collect feedback for marketing.
- Systematically collect shop floor insights (incl. pack/product stand-out on shelf, competitor innovations) and feedback information to marketing
- Understand the generated Channel & Customer Insights and able to translate to insight-based Channel Planning.
- Other tasks assigned by the Line Manager.
Xem toàn bộ Mô Tả Công Việc
- This position is responsible for coordinating the development of high quality insights-driven channel & category strategies, and supporting Sales organization in execution of Consumer and Channel.
- Activation plans focused on in-store visibility and activation, distribution and (national) promo plan.
** Job Responsibilities
- Co-develop data-driven Channel & Customer Plan across channels to grow numeric and weighted distribution in (selected) regions/areas. Align & integrate with Brand Plans. Set growth targets for distributors & customers within channel and identify gaps (& root causes).
- Support Regional Sales teams/KAMs with Joint Business Planning, by providing compelling data & insights and supporting in aligning company goals with customer needs.
- Identify opportunities to further grow distribution of Hero SKUs across channels and improve exposure.
- Monitor key business indicators: Forecasts, volume, OSA%, Customer/Distributor/Channel contribution by category, Hero SKU distribution by channel & identify priority channels, customers and development opportunities.
- Support Manager Regional Sales/KAMs in strategically managing Field sales team by orienting team towards top priority customers/distributors/channels and supporting ‘Perfect Store’ execution (incl. shelf position, OSA) & providing feedback to brand managers.
- Define scope and target KPIs of Perfect Store program and identify tools to optimise Perfect Store elements, based on guidelines from Marketing team
- Align activity calendar with customers/distributors and collaborate with (Field) Sales team in excellent execution of Customer and Channel Activation & (incl. look & feel of in-store activation, position on shelf, OSA etc.) and provide feedback of in-field execution to Marketing teams.
- Create planograms based on guidelines from Marketing, and land planograms and assortment with key customers and collect feedback for marketing.
- Systematically collect shop floor insights (incl. pack/product stand-out on shelf, competitor innovations) and feedback information to marketing
- Understand the generated Channel & Customer Insights and able to translate to insight-based Channel Planning.
- Other tasks assigned by the Line Manager.
Yêu Cầu Công Việc
The employee must meet the following minimum job requirements to successfully perform the job:
- Education: University graduate in business administrative, foreign trade, economics or related fields.
- Experience: At least 02 years working experience in relevant position for FMCG industry (experience in sales planning, trade marketing is an advantage).
- Skills:
• Strong analytical skills and business mindset; Proven business management competency
• Strong communication and influencing skills
• Creative and passionate, willing to take challenges Human Resources, effective May 01st, 2022
• Proactive, confident and able to work under high pressure
• Good command in English and computer skills
- Education: University graduate in business administrative, foreign trade, economics or related fields.
- Experience: At least 02 years working experience in relevant position for FMCG industry (experience in sales planning, trade marketing is an advantage).
- Skills:
• Strong analytical skills and business mindset; Proven business management competency
• Strong communication and influencing skills
• Creative and passionate, willing to take challenges Human Resources, effective May 01st, 2022
• Proactive, confident and able to work under high pressure
• Good command in English and computer skills
Địa Điểm Làm Việc
15 Lê Thánh Tôn, Bến Nghé, Quận 1, Thành phố Hồ Chí Minh, Việt Nam
