Creative Director

* About DopeSkill

DopeSkill is a global eCommerce brand with its primary market in the United States, operating under the Insights group of companies.

We specialize in bold, expressive streetwear for Gen Z youth — especially Black students and young creators — who view fashion as a voice for identity, culture, and community.

With offices in the U.S. and Vietnam, DopeSkill is growing rapidly through a community-first marketing strategy, driven by powerful content, creator partnerships, and a unique brand spirit.

* Key Responsibilities

• Lead and define the full visual creative strategy for the DopeSkill brand.

• Manage and direct design for collections, lookbooks, brand campaigns, social content, videos, UI/UX, and packaging.

• Work closely with the Marketing team to ensure brand consistency across all channels.

• Inspire and guide the internal creative team and freelancers to maintain high-quality visual outputs.

• Build and refine visual guidelines, brand style, and art direction aligned with brand positioning.

• Develop creative concepts for influencer campaigns, product launches, and brand collaborations.

• Stay up-to-date with international design and fashion trends to translate into localized concepts for Gen Z in the U.S.

• Work directly with the CEO on strategic creative initiatives including rebranding, new product lines, and global collaborations.

* Experience & Expertise:

- Minimum 4–6 years of experience in creative direction, art direction, branding, or fashion/media design.

- Prior experience as a Creative Lead or Art Director in fashion, lifestyle brands, or creative agencies.

- Strong strategic thinking while being hands-on when necessary.

- Preferred: Understanding of Gen Z aesthetics, street culture, sneakerhead communities, and visual storytelling.

- Proven ability to lead concept development across formats: lookbooks, short videos, social media design, UI/UX...

* Skills:

- Proficient in Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects...).

- Strong leadership and communication skills with a team-oriented mindset.

- Sharp visual taste and the ability to recognize and adapt to international trends.

- Effective at presenting ideas, motivating others, and articulating creative vision clearly.

* Language:

- Strong English skills required – able to collaborate with international teams, read creative briefs, and communicate with global influencers.

- Must possess an ELTS certificate of 6.0 or higher, or an equivalent qualification.

* What We Offer

- The opportunity to lead creative direction for a fast-growing U.S.-focused streetwear brand.

- A creative, youthful, and open culture that values individuality and personal aesthetics.

- Full autonomy in building the brand's creative voice and visual universe.

- Opportunities to lead international campaigns and collaborate with major influencers.

- Competitive salary + performance bonuses + flexible creative budget.

* How to Apply:

Send your CV and Portfolio via VietnamWorks with the subject:

APPLICATION – Creative Director – [Your Full Name]

Work Location:

Insights Office – Floors 2 & 3, Century Tower, Vinhomes Times City, 458 Minh Khai, Hai Bà Trưng, Hanoi, Vietnam