Credit Card Product Senior
Job description
General Information Job Title : Credit Card Business Senior Division : Credit Card Department: Credit Card Business Location : Ho Chi Minh City Report to : Head of Credit Card Business Department No. of subordinates : 0 I. Job Summary Credit Card Business Senior plays the role like as Product Marketing senior specialist in banks/financial institutions who support the Credit Card Business Head in all marketing planning and activities. This role is to support to create, develop and execute marketing plans/strategies that are consistent with brand standards and align to strategic objectives; as well as manage cross-functional relationships across business/groups and vendors to leverage opportunities and services. II. Key Accountabilities His/her key accountabilities include: 1. Card Business (40%) - Proven understanding of credit-card products in financial industry; not-only, but including the card features, competitive landscape, customer segments and customer consuming behavior among banks and Fincos in order to suggest the product features, marketing campaign & relevant activities to ensure the business target. - Support to monitor the business performance from daily basis, building up incentive scheme and sales contests for Sales. - Work closely to Card Business/Operation, Digital Marketing & Transformation and Sales to suggest effective marketing activities to support sales/business initiatives. - Support to break down strategic problems, and analyses data and information to provide insights and recommendations. 2. Marketing (40%) - Support to monitor the competitive landscape for credit card engagement to understand trends and make strategic recommendations for SVFC card campaigns. - Support for the management of Partnership programs with merchants. - Hold responsibility for conceptualization and execution of marketing deliverables for Credit Cards. - Support to manage budget/sponsored budget, scope, and timeline for marketing campaigns and initiatives. Ensure that all campaigns are optimized to bring highly targeted traffic while also ensuring a very strong ROI - Participate in the design, implementation, and management of core business/group processes to ensure quality delivery, good customer experience and Group branding guidelines 3. Others (20%) - Support to provide analytical and technical support when in-need. - Support to identify, diagnose, and solve problems within given rules. - Works independently and regularly handles non-routine situations. - Broader work or accountabilities may be assigned as needed.
Job requirements
III. Job Requirements 1. Qualification: University Graduated. 2. Work Experience − At least 3-5 years proven working experience in Business marketing/ Planning within banks/ financial institution or marketing agencies. − Proven experienced in business marketing/ planning & execution in 360-marketing plans; not-only but within the financial sectors is a plus. 3. Knowledge − Good knowledge in credit card products, customer segmentation, sales and business planning not-only but within financial industry is a plus. − Experiences in launching credit cards and know-how to create, manage and executing 360-marketing campaigns. 4. Skill − Able to communicate effectively with different stake holders and business partners − Collaboration, multitasking, ability to lead and work with a team. − Interpersonal skill. − Problem solving, analytical thinking. − Fluent in English (both written & verbal) is a plus. − PC skills.
What We Can Offer
Bonus
Healthcare Plan
Paid Leave
Competitive rate
VietnamWorks calculates your competitive rate based on your application information and compares it with other candidates for this job after you apply.
Competitive rate
VietnamWorks calculates your competitive rate based on your application information and compares it with other candidates for this job after you apply.
Job Information
02/04/2024
Experienced (non-manager)
Banking & Financial Services > Investment
Mastercard, Credit Card Analytic, New Customer Acquisitions, Promotion Campaign, Card Analysis
Finance
Any
Not shown
Not shown
Job Locations
Saigon Trade Center 37 Đ. Tôn Đức Thắng, Bến Nghé, Quận 1, Thành phố Hồ Chí Minh
17F & 23/F. Saigon Trade Center. 37 Ton Duc Thang. D.1. HCMC. Vietnam
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