D2C Online Marketing Branding Executive (Junior)

1. Collaborate with creative and content teams to develop engaging assets for social media platforms (IG, FB, TikTok, Threads) and sales channels (Shopee, TikTok Shop, DTC website).

2. Maintain the brand website with updated information from the related team.

3. Coordinate with cross-functional teams (PM, Sales admin) to plan, set up, and deploy monthly and quarterly online promotions/campaigns for all online sale channels

4. Plan, execute, and monitor digital advertising campaigns (Affiliate, Livestream, PPC, display ads, retargeting).

5. Analyze trends, insights, and optimization opportunities for campaign performance, using tools like Google Analytics, SEMrush, Similarweb and other tracking tools.

6. Support collaboration projects with outsourced designers, agencies, and KOCs.

7. Coordinate with leaders on GTM planning of new product launching in online channels.

8. Perform ad-hoc tasks related to marketing and operations as required.

9. Consider and propose necessary improvement & action plan.

Benefits:

Working equipment.

Salary: Competitive

Meal and transportation allowance.

13th month salary, bonus based on ability.

Team building.

Annual health check-up.

Social insurance, health insurance, and unemployment insurance to State regulations.

Annual leave, public holidays and New Year leave according to State regulations.

Experience: Minimum 2 years in digital marketing and e-commerce.

Preferred: Experience with e-commerce livestream platforms.

Proficient with marketing AI tools.

Highly proactive, responsible, and organized.

Supportive, transparent, and compliance-focused attitude.

Strong English reading and writing skills.

Passion for fashion.

Stay updated on best practices and trends in e-commerce, digital marketing, and customer experience.

Have an eye for detail

Education: Bachelor’s degree in Marketing, Business, Digital Media, or related fields.