Digital Content Writer (GCB7)

Digital Content Writer (GCB7)

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What We Can Offer

13rd Salary Payment

Job Description

The Content Writer responsibility is accountable for supporting the content development and implementation for digital channels including Intranet and public websites.

The main impact to the business is:

To help Digital department develop quality content and compelling headlines for different digital marketing tactics, Online Banking related work and the bank’s public website that appeals to target audiences, attracts customers and boosts brand awareness
To help the whole WPB staff be updated across products, services, activities, etc. with the Intranet website
In this role, you will:

1. Identify customers’ needs and recommend new content to address gaps in the current content

2. Coordinate with different stakeholders:

• Work with product owners (CVM, CE, Communications): the role will need to engage the relationships with these departments to collect information and materials and arrange the content delivering timely
• Work with RC/ LGA: the role will need to get advice/ consultation to help mitigate any risk may occur
• Work with regional content delivery and content editorial teams: the role will need to get advice/ consultation to help increase the UI/UX via content writing
• Work with technical team once needing Intranet enhancement

3. Act as contact person to address all questions/ queries from our staff relating to the Intranet
Read full Job Descriptions

Job Requirements

To be successful in the role, you should meet the following requirements:

• Having minimum 3 year of working experience in content writing or relevant experience of banking or finance industry.
• Having working experiences related to website management - goal oriented, action taken in timely manner and accountable.
• Should be familiar with the principle of digital transformation, digital media and business streamlining.
• Proven record of excellent at English + Vietnamese writing and editing skill demonstrated in a professional published portfolio
• Having Google Analytics Certificate or Hubspot Content Marketing Certificate is a plus; however, any content writing experiences are welcomed to apply
• Bachelor degree is minimum requirement; any major is welcome (Communications, Marketing, English, Journalism should be a plus)

Job Locations

Ho Chi Minh

If you are looking for a career that will help you to stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

HSBC is one of the largest and most diverse organisations in the world. Throughout our history, our role and purpose remain constant: to enable businesses to thrive and economies to prosper, to help people fulfil their hopes and dreams and realize their ambitions. At HSBC, we lead with courageous integrity and strive always to be dependable, open and connected. Our values help us to make the right decisions and to mitigate risk.

We serve more than 40 million customers through our global businesses: Wealth and Personal Banking, Commercial Banking, Global Banking and Markets.

HSBC Vietnam opened in Ho Chi Minh City in 1870 and the first full service branch opened in 1955. In 2009, we began operating our locally incorporated entity, becoming the first foreign bank in Vietnam and today the Bank's network in Vietnam now includes two branches and five transactions offices in Ho Chi Minh City; one branch, three transaction offices, and one deposit office in Hanoi, one branch in Binh Duong, one branch in Da Nang; staffed by almost 1,400 employees. See where your future could take you at HSBC.

HSBC is always looking for high-caliber candidates in Vietnam nationwide. The job offers excellent career potential and attractive remuneration packages.

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Issued by HSBC Bank (Vietnam) Ltd.

Know more about HSBC 150 years of history in Vietnam at:

You'll achieve more when you join HSBC.

Read full company information
The Metropolitan, 235 Dong Khoi Street, District 1, HCMC
1,000-4,999 staffs
HR Department


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