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Annual Salary Review & Performance Bonus
Healthcare Insurance Policy; Annual Health Check-Up Program
Staff Housing Loan Policy (Mortgage); Tenure Policy (Long-service award); Annual Paid Leave, etc.
Mô Tả Công Việc
About UOB
United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices.
Our history spans more than 80 years. Over this time, we have been guided by our values — Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.
About the Department
The Retail function provides Personal and Business Banking customers with financial solutions tailored to their needs. We help them manage their money wisely and meet their financial goals through an extensive range of products and services. These include deposit, insurance, secured and unsecured loans, investment and wealth advisory services.
Job Responsibilities
- Work with internal content partners to ensure content is serving business objectives and meeting key performance indicators (KPIs).
- Create content and provide oversight of the content calendar for those topics and editing of content.
- Work alongside leadership to identify relevant paid/owned/earned content amplification opportunities and manage content distribution.
- Ensure compliance with business, legal and compliance review of content and imagery.
- Provide recommendations with agency partners to ensure that content is engaging, accurate and optimized for search.
- Review and continuously monitor analytics and optimize content to ensure that traffic/engagement goals and program KPIs are being met.
- Support specific partnership pilot programs and work with internal stakeholders to optimize content and distribution.
- Collaborate to build a media plan with agency partners to strategically distribute content to target audiences.
- Manage consumer strategy and pilots, as assigned, working to partner and share learnings with global teams.
- Identify paid channels including social media and syndication partners that effectively align with content topics.
- Understand and support quarterly paid media budget and manage marketing programs to determine best marketing channels for content.
- Build targeted audience profiles and segments, as assigned, that strategically align with the bank produced content.
- Manage retargeting strategy to reach existing the bank customers.
- Demonstrate return on investment of content and provide leadership with data that supports need for ongoing content investment.
- Partner with vendors to produce content that aligns with the bank goals and deliver content to targeted audience.
- Work cross-functionally to develop partnership agreements in accordance with requirements of internal stakeholders.
- Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm’s reputation and safeguarding, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.
Xem toàn bộ Mô Tả Công Việc
United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices.
Our history spans more than 80 years. Over this time, we have been guided by our values — Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.
About the Department
The Retail function provides Personal and Business Banking customers with financial solutions tailored to their needs. We help them manage their money wisely and meet their financial goals through an extensive range of products and services. These include deposit, insurance, secured and unsecured loans, investment and wealth advisory services.
Job Responsibilities
- Work with internal content partners to ensure content is serving business objectives and meeting key performance indicators (KPIs).
- Create content and provide oversight of the content calendar for those topics and editing of content.
- Work alongside leadership to identify relevant paid/owned/earned content amplification opportunities and manage content distribution.
- Ensure compliance with business, legal and compliance review of content and imagery.
- Provide recommendations with agency partners to ensure that content is engaging, accurate and optimized for search.
- Review and continuously monitor analytics and optimize content to ensure that traffic/engagement goals and program KPIs are being met.
- Support specific partnership pilot programs and work with internal stakeholders to optimize content and distribution.
- Collaborate to build a media plan with agency partners to strategically distribute content to target audiences.
- Manage consumer strategy and pilots, as assigned, working to partner and share learnings with global teams.
- Identify paid channels including social media and syndication partners that effectively align with content topics.
- Understand and support quarterly paid media budget and manage marketing programs to determine best marketing channels for content.
- Build targeted audience profiles and segments, as assigned, that strategically align with the bank produced content.
- Manage retargeting strategy to reach existing the bank customers.
- Demonstrate return on investment of content and provide leadership with data that supports need for ongoing content investment.
- Partner with vendors to produce content that aligns with the bank goals and deliver content to targeted audience.
- Work cross-functionally to develop partnership agreements in accordance with requirements of internal stakeholders.
- Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm’s reputation and safeguarding, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.
Yêu Cầu Công Việc
Job Requirements
- Bachelors/University degree or equivalent experience.
- 5-8 years of experience in content marketing, content editing or related field.
- Proficiency in English and Vietnamese skills.
- Understanding of HTML, Javascript, JQuery an asset Web content management experience.
- Proficiency in creative design of marketing collateral Proficiency in design for digital platforms.
- Proven ability to manage multiple projects in a fast paced environment; demonstrated organizational skills.
- Experience in campaign development and tactical execution.
- Experience in working with external agencies, including creative, data and production vendors.
- Demonstrated digital marketing competence across search, display, paid media and measurement.
- Outstanding problem solving/analytical skills enabling expedient resolution of issues.
- Demonstrates excellent communication skills with all levels of employees, management, and clients.
- Some knowledge of traditional print practices including: layout, typography, and colour.
Apply now and make a difference.
** We will review carefully your application and be in touch if your profile is shortlisted.
- Bachelors/University degree or equivalent experience.
- 5-8 years of experience in content marketing, content editing or related field.
- Proficiency in English and Vietnamese skills.
- Understanding of HTML, Javascript, JQuery an asset Web content management experience.
- Proficiency in creative design of marketing collateral Proficiency in design for digital platforms.
- Proven ability to manage multiple projects in a fast paced environment; demonstrated organizational skills.
- Experience in campaign development and tactical execution.
- Experience in working with external agencies, including creative, data and production vendors.
- Demonstrated digital marketing competence across search, display, paid media and measurement.
- Outstanding problem solving/analytical skills enabling expedient resolution of issues.
- Demonstrates excellent communication skills with all levels of employees, management, and clients.
- Some knowledge of traditional print practices including: layout, typography, and colour.
Apply now and make a difference.
** We will review carefully your application and be in touch if your profile is shortlisted.
Địa Điểm Làm Việc
115 Nguyen Hue Street, Ben Nghe Ward, District 01, Ho Chi Minh City
