Digital Marketing Manager

Thương lượng

Hết hạn trong 2 ngày
571 lượt xem
Hồ Chí Minh

Mô tả công việc

• To be responsible for developing, executing and delivering the hotel’s digital/ online marketing strategy, planning and budget to include online, new media, web, e-commerce and SEO to drive the business forwards through key marketing channels. • To be responsible for managing online branding, communications and campaigns through the hotel’s website, email marketing, building the online community, attracting new customers, SEO. • To review technologies and explore new developments in the digital landscape to find ways to more effectively deliver the communication and business objectives • Develops online marketing strategies to drive leads, increase volume, market share, and hotel revenue, ensure through gap analysis, appropriate support to correct performance within cost effective targets • To be responsible for improving the design, usability, content and conversion points of the hotel’s website. • To work with DOSM and Marketing team to plan and implement all digital marketing campaigns including digital campaign collateral • To be responsible for the smooth running and completion of projects across site builds, online advertising, social media, maximizing online sales opportunities and search marketing • Involve in the development of annual marketing strategies • Keeps leadership informed on a timely basis of any undue variance from expected results. • Must be able to meet the attendance guidelines of the job and adhere to departmental and company policies.

Yêu cầu công việc

• Bachelor/ Master degree in Marketing, E-commerce, Business or Communications. • A minimum of three (3) to five (5) years working experience, expertise in digital marketing and online PR in an agency or consumer branding environment • Experience in working with agencies is an advantage. • Luxury Hotel Digital/ Online Marketing experience preferred. • Proficiency using tools to track and report on response rate, traffic and pick up • Broader digital marketing skills encompassing keyword generation, PPC marketing and banner advertising. • Experience of campaign management eg Google AdWords, AdMob, Email, search engine, ability to generate inbound links from the internet • A good working knowledge of web analytics; Photoshop and Dreamweaver ideal but not essential • Understanding of the principle of design for digital communications, the digital landscape and how it can be used to support and develop the brand • Ability to interpret brand parameters and goals and setup a vision for achieving them through communication vehicles, sell this vision and execute it • Experience in website management and digital content management • Good understanding of customers and market dynamics and requirements • Experience of budgeting, reporting and analysis (Excel) • Ability to deal effectively with internal customers, external customers, and third party suppliers. • Strong organizational skills a must. Candidate must be detail-oriented, able to multi-task and handle high-stress situations. • Strong understanding and appreciation of the concept of luxury and quality. • Ability to communicate fluently in primary language (English) of the workplace both verbally and nonverbally.

Các phúc lợi dành cho bạn

Bonus
Accident Insurance
Learning and Development

Thông tin việc làm

18/03/2024

Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị Trực Tuyến

Dịch vụ lưu trú/Nhà hàng/Khách sạn/Du lịch

Trưởng phòng

SEO, Digital Marketing, E-commerce, PPC Advertising, Online Marketing

Tiếng Anh

Địa điểm làm việc

217 Đường Nguyễn Văn Thủ, Đa Kao, Quận 1, Thành phố Hồ Chí Minh, Vietnam

The Grand Ho Tram
The Grand Ho Tram
The Grand Ho Tram

Ho Tram, Phuoc Thuan, Xuyen Moc, Ba Ria Vung Tau

(Xem bản đồ)
1.000-4.999 nhân viên
Recruitment Team