Digital Product Manager

The Digital Product Specialist acts as the regional product manager for ASPAC Performance Unit, ensuring the deployment, performance, and evolution of digital products across internal systems and customer-facing platforms. This role bridges global product teams and local market needs, driving digital transformation and business growth through user-centric solution.

Key Responsibilities:

• Own and articulate the product vision and strategy aligned to Castrol objectives.

• Creation and prioritize product roadmap and backlog using data, customer insights, and commercial impact.

• Translate business needs into clear product requirements and user stories.

• Attend regular stand ups with the delivery squad to ensure alignment, priorities the backlog, unblock the team, and maintain momentum toward product goals.

• Monitor performance through defined KPIs and continuously optimize the product.

• Ensure timely, high-quality product releases and post-launch support.

• Lead product performance reviews with business stakeholders and communicate progress to leadership and stakeholders.

• Creation of Financial Memorandum’s including cost and benefit analysis as needed to justify product investments and guide decision making.

• Identify and articulate business value, maintain reasonable ROI of digital investment of new user stories.

• Be Accountable of user experience including UI/UX & wireframe design co-working with designer.

• Attend weekly product reviews (WPRs) with Technology cross functional teams to celebrate feature launches, surface risks and blockers early to drive resolution or escalation as needed.

Key Requirements:

• Bachelor’s degree in Business, Engineering, Computer Science, or related field.

• Minimum 5–8 years of experience in product management, preferably in B2B/B2C environments.

• Experience in managing digital product portfolios and project management is highly desirable

• Product Management Expertise: Proven ability to manage full product lifecycle from concept to scale.

• Data-Driven Decision Making: Strong analytical skills with experience in using metrics, KPIs, and customer feedback to guide decisions.

• Cross-Functional Collaboration: Experience working with engineering, design, marketing, and business teams.

• Customer-Centric Mindset: Ability to empathize with internal and external users and translate insights into product features.

• Technical Fluency: Familiarity with CRM platforms, agile methodologies, and digital product architecture.

• Commercial Acumen: Understanding of TCO, NPV, ROI, and other financial metrics