Ecommerce Business Development Lead, Nutrition

RESPONSIBILITIES AND DUTIES:

Team Leadership & Development:

• Lead and inspire the eCommerce Business Development team, fostering a high-performance, result-driven culture.

• Set clear KPIs, monitor progress, and support capability development. eCommerce Strategy & Performance:

• Drive online sales across eCommerce platforms include in Shopee, Lazada, Tiktok, Tiki and other online customers.

• Lead campaign planning, platform negotiations, and promotional execution.

• Ensure operation excellence while continually identifying and leveraging new growth opportunities for online business.

• Partner with marketing, supply chain, finance, and regulatory teams to craft and execute impactful eCommerce strategies.

• Explore, develop & maximize omni-channel sales to integrate online and offline touchpoints. Identify new opportunities to connect with consumers through seamless, multi-channel experiences.

Financials:

• Manage budgets, forecast sales, and oversee financial planning for eCommerce operations.

• Ensure efficient investment allocation across channels and campaigns.

Education:

• Bachelor’s degree in Marketing, Business, Commerce, or a related field.

Background:

• Minimum in 2 years of team management experience.

• 5+ years in eCommerce, FMCG, or nutrition category, experience in milk formula is a strong plus.

• Strong familiarity with eCommerce/Omni market trends, online customer behavior, and digital marketing strategies.

Competencies:

• Proven ability to lead and grow high-performance teams.

• Skilled in cross-functional alignment and stakeholder management.

• Data-driven mindset, proactive, and consumer-obsessed.

• Strong ability to collaborate with cross-functional teams (marketing, finance, distributor) to drive sale and operational efficiency.

• Problem-solving & adaptability, with a proactive approach in navigating the fast-paced and evolving e-commerce landscape.