Ecommerce Key Account Management (Shopee)

Job Summary

• Perform daily operation of sales campaign, promotion, image and pricing.

• Work with partners / co-worker to optimize promotion, ensure maximum visibility for best campaign delivery.

• Accountable for sales planning (strategy / calendar) and execution to achieve sales target.

Principal Accountabilities

• Lead the management of LANEIGE's presence on Shopee Platform. Collaborate closely with Brand team and EC content to implement strategies and uphold exceptional service quality, ensuring customer satisfaction.

• Execute digital marketing strategies for campaign launches. Collaborate with Brand team, content, digital performance.

• Plan and execute campaign/promotion on assigned platform as well as sales plan and schedule yearly, quarterly and monthly.

• Forecast sale out to work with Demand for monthly orders/inbound stock to platform.

• Work with Marketing and Content team for onsite merchandising, content and media plan.

• Negotiate with platform for visibility slot and funding support.

• Support Customer Service team to solve problem/complaints of customers raised via platform.

• Listing SKU on platform, monitor and improve visual merchandising/content/brand assets on platform.

• Conduct in-dept analysis of channel conversion, pageview, sales performance to measure effectiveness of promotion schemes, take action to achieve sales target.

• Do market research and observe activities of competitors to track competitiveness.

• Keep track AR and platform report to make sure sale in and sale out consistent.

• Oversee KPIs of brand on platform and work with related team to improve KPIs.

• Report to and perform duties as assigned by E-commerce leader.

Qualification and Experience

• Education: Bachelor Degree in relating fields.

• Experience: at least 4+ years of similar experience (i.e. key account management on ecommerce platforms).

• Previous exposure to cosmetics, health and beauty, FMCG products is preferred.

• English: conversational level

Skill Sets

• Have excellent communication skills with the ability to deliver concepts and ideas with clarity.

• Computing: MS Office, especially Excel.

• Familiarity with web analytics software and digital marketing tools is a big plus

Personal Attributes

• Highly collaborative personality.

• Flexible and innovative thinker

• Strong attention to details and aesthetics

• Self-motivated, committed, determined, diligent and trustworthy nature.

• Hardworking, able to work under high pressure to meet deadlines.

• Able to work autonomously and be a dedicated team player in a fast paced and dynamic environment.