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Attractive salary package
Hybrid working mode
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Mô Tả Công Việc
We are looking for a highly engaged, enthusiastic Email Marketing Specialist, who will be orchestrating email marketing efforts in a dynamic, team-oriented, and fast-paced environment. This role requires a hands-on operator of marketing platforms and capabilities, with a focus on automated email workflows. This role also requires a data-driven mindset, attention to detail, strategic thinking and a deep understanding of CRM/email platforms.
This person will report to the Marketing Manager and will work closely with co-workers across departments including project management, development, design and GA/GTM.
What You’ll Do:
• Plan, implement and manage post-purchase customer lifecycle journey
• Support with the set-up, testing and deployment of one-off, recurring, triggered and dynamic content-driven campaigns
• Develop and execute email marketing strategies for future email campaigns
• Ensure design and layouts of emails are optimised, user and mobile-friendly
• Troubleshoot technical issues related to HTML templates, list segmentation and other aspects of email execution, as required
• Summarize results of email campaigns, identify trends, and provide recommendations to drive future optimisation opportunities
• Create A/B test plans to continuously increase email engagement
Xem toàn bộ Mô Tả Công Việc
This person will report to the Marketing Manager and will work closely with co-workers across departments including project management, development, design and GA/GTM.
What You’ll Do:
• Plan, implement and manage post-purchase customer lifecycle journey
• Support with the set-up, testing and deployment of one-off, recurring, triggered and dynamic content-driven campaigns
• Develop and execute email marketing strategies for future email campaigns
• Ensure design and layouts of emails are optimised, user and mobile-friendly
• Troubleshoot technical issues related to HTML templates, list segmentation and other aspects of email execution, as required
• Summarize results of email campaigns, identify trends, and provide recommendations to drive future optimisation opportunities
• Create A/B test plans to continuously increase email engagement
Yêu Cầu Công Việc
What You Should Have:
• 2+ years of experience with email and marketing automation software and integration with databases
• Demonstrable knowledge of email best practices extending to responsive HTML design, segmentation, deliverability, A/B testing, and email performance metrics
• Strong analytical and quantitative skills – ability to use data to develop and measure marketing programs performance
• Fluency in English with excellent verbal, interpersonal and written communication skills
• Self-directed, capable of staying on track and pursuing solutions without supervision
• Strong organisational skills and exemplary attention to detail
• 2+ years of experience with email and marketing automation software and integration with databases
• Demonstrable knowledge of email best practices extending to responsive HTML design, segmentation, deliverability, A/B testing, and email performance metrics
• Strong analytical and quantitative skills – ability to use data to develop and measure marketing programs performance
• Fluency in English with excellent verbal, interpersonal and written communication skills
• Self-directed, capable of staying on track and pursuing solutions without supervision
• Strong organisational skills and exemplary attention to detail
Địa Điểm Làm Việc
C'Land building, no 156, Xã Đàn 2, Nam Đồng, Đống Đa, Hanoi, Vietnam
