Các Phúc Lợi Dành Cho Bạn
Competitive income with 13th month salary; quarterly bonus based on performance
Health & wellness with health insurance & annual health check
A Dynamic environment with positive teammates & growth mindset culture
Mô Tả Công Việc
Location: Ho Chi Minh City
Role overview:
ROG Product Marketing is responsible for developing the Go-To-Market plan of the gaming laptops segment, overseeing its implementation including tracking and analyzing the performance of branding & promotionalcampaigns and ensuring that all marketing activities are in line with our brand identity & messaging. This role will be a key role to continue growing the Gaming laptops segment of the ASUS Systems Business.
Responsibilities
In your daily duties, you will:
Market intelligence - be the expert on buyers’ behavior & purchasing journey – and understand the
competitive landscape to integrate with Marketing planning
Collaborate with product management and marketing manager to develop product positioning and
messaging for target buyer personas
Develop a Go-To-Market plan (including key activities and budgets) for new product launch
Work with various teams (design, content, digital, product, sales) to implement planned MKT activities
Copywrite, develop and maintain marketing materials to support all communications
Assess the effectiveness of the marketing programs on an ongoing basis
Xem toàn bộ Mô Tả Công Việc
Role overview:
ROG Product Marketing is responsible for developing the Go-To-Market plan of the gaming laptops segment, overseeing its implementation including tracking and analyzing the performance of branding & promotionalcampaigns and ensuring that all marketing activities are in line with our brand identity & messaging. This role will be a key role to continue growing the Gaming laptops segment of the ASUS Systems Business.
Responsibilities
In your daily duties, you will:
Market intelligence - be the expert on buyers’ behavior & purchasing journey – and understand the
competitive landscape to integrate with Marketing planning
Collaborate with product management and marketing manager to develop product positioning and
messaging for target buyer personas
Develop a Go-To-Market plan (including key activities and budgets) for new product launch
Work with various teams (design, content, digital, product, sales) to implement planned MKT activities
Copywrite, develop and maintain marketing materials to support all communications
Assess the effectiveness of the marketing programs on an ongoing basis
Yêu Cầu Công Việc
Requirements:
Bachelor’s degree in marketing, business, communication or related field
At least 2 year experience as a Product Marketing / Brand Manager or similar role
Understanding of Tech Industry and passion and interest for Gaming industry
Excellent communication & management skills to interact with colleagues, cross-functional teams and third parties
Excellent organization methods and skills
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in social media and web analytics
Able to work independently & under pressure
Fluent English (Mandarin is a plus)
Proficient in Microsoft Power Point and Excel
Full understanding of Google, Facebook, Instagram related boosting mechanism and content formats and KPI measurement
Success Profile
Results-driven
Consumer oriented
Attention to details
Organized
Good communicator
Leadership
Career Path
ASUS is also a great place to grow and shape your career. Explore the career journey of Marketer:
From ROG Product Marketing to PC or Commercial Product Marketing and Marketing Manager.
Benefits
Great performance makes great income! To the team of ASUS, you will get:
A Dynamic environment with positive teammates & growth mindset culture
Competitive income with 13th month salary; quarterly bonus based on performance
Health & wellness with health insurance & annual health check
Company trip, teambuilding & other benefits
*** English is required for this job, please send your English CV
Bachelor’s degree in marketing, business, communication or related field
At least 2 year experience as a Product Marketing / Brand Manager or similar role
Understanding of Tech Industry and passion and interest for Gaming industry
Excellent communication & management skills to interact with colleagues, cross-functional teams and third parties
Excellent organization methods and skills
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in social media and web analytics
Able to work independently & under pressure
Fluent English (Mandarin is a plus)
Proficient in Microsoft Power Point and Excel
Full understanding of Google, Facebook, Instagram related boosting mechanism and content formats and KPI measurement
Success Profile
Results-driven
Consumer oriented
Attention to details
Organized
Good communicator
Leadership
Career Path
ASUS is also a great place to grow and shape your career. Explore the career journey of Marketer:
From ROG Product Marketing to PC or Commercial Product Marketing and Marketing Manager.
Benefits
Great performance makes great income! To the team of ASUS, you will get:
A Dynamic environment with positive teammates & growth mindset culture
Competitive income with 13th month salary; quarterly bonus based on performance
Health & wellness with health insurance & annual health check
Company trip, teambuilding & other benefits
*** English is required for this job, please send your English CV
Địa Điểm Làm Việc
11th Floor, Viettel Complex Building, 285 Cach Mang Thang Tam, Ward 12, District 10, HCMC
