Head of Public RelationsTop management

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What We Can Offer

13th Salary Fixed and KPI Bonus.
PTI Health Care for employees and 3 family dependants
18 Annual Leaves

Job Description

- Lead team to work with cross functional team (Brand Marketing, Product, Commercial, Legal & Compliance, Government Relations, etc.) to establish and execute PR strategies aligning with Marketing - Company overall long-term and short-term objectives.
- Partner with key team members to develop a compelling message map that position our company in a relevant, positive way; bring our brand to life by telling the stories how we benefit people and bring positive impacts to community; frame the story thoughtfully and strategically to drive differentiation, consideration and brand support from target audience.
- Maximize brand awareness and consideration and likability with relevant stories across wide variety of partners and outlets.
- Pitch brand stories effectively on media
- Cultivate and maintain extensive and positive relationship with local, regional, national and international media and influential professionals to advocate for the brand.
- Establish and scale a PR practice with agency support for the company.
- Develop a playbook for PR; Develop and implement PR policies and procedures
- Monitor corporate image frequently and ensure it is in compliance with company brand and business objectives.
- Respond to incoming media inquiries and vet PR opportunities including time-sensitive media requests, internal and external data/ fact-checking request, speaking engagements/ webinars, wards, etc.
- Prepare position statements and media messages on major initiatives or issues; coordinate spoke-person for interviews
- Assist in crisis management, liaise with customers service, legal and compliance and serve as the key liaison to the media during campus emergencies
- Monitor issues, trends, evens, predicts consequences and advise relevant strategies/ actions
- Organize PR events to increase awareness
- Manage budget
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Job Requirements

- Experience in PR senior position at least 3 years
- Strategic PR planning skills
- Strong relationship with media/ social networks. Networks related to finance industry is a plus.
- Skills to pitch stories effectively on media
- Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities and keep complex projects moving forward
- Excellent at and effective at presentation, negotiation, communication skills in Vietnamese and English both written and spoken
- Be responsible to complete assigned tasks on time without compromising quality of result is a must have
- Thinking big, positive, flexible to work with changes
- Open-minded, creative, result-oriented, hard-working, team work
- Detail-rigorous
- Interpersonal skills
- PR experience on both Agency and Brand is highly preferred

Job Locations

20 Nguyen Dang Giai, Thao Dien Ward, District 2
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Home Credit Group (Home Credit B.V. and its subsidiaries) is a leading mass market consumer finance provider with €14.7bn of assets; which was established in 1997 in the Czech Republic. Since then it has experienced considerable growth in 11 countries including Rusia, Belarus, Czech republic, Slovakia, Kazakhstan, China, Việt Nam, India….. Our 120,000 employees serve more than 70 million customers.
Home Credit Vietnam officially operated in Vietnam since 2009, is one of the leading companies in the consumer financial field with 3 outstanding benefits for customers: fast, convenient and friendly. Home Credit now has the headquarters in HCMC and representative offices in 10 provinces nationwide.

In Vietnam market, Home Credit is now one of leading consumer finance companies. After 8 years of operation, Home Credit has built the network of 7,000 retail outlets in 63 cities and provinces nationwide.

With more than 10,000 employees nationwide, Home Credit has served 6.63 million customers in Vietnam with 03 main products: Installment loans to buy motorbikes, Installment loans to buy consumer durables, and Cash loan. In addition, in order to create biggest convenience for customers to make payment, Home Credit has cooperated with many payment method providers, namely Payoo with 3,000 transaction points, MoMo with 4,000 transaction points, Viettel stores, postal system, and banks having transaction network nationwide.

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Phu Nu Building, 20 Nguyen Dang Giai, Thao Dien Ward, District 2, HCMC
5,000-9,999 staffs
HR Department


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