Marketing and Brand Executive

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Mô Tả Công Việc

Cognita Schools are committed to safeguarding and promoting the welfare of children and young people and expects all staff, volunteers and other third parties to share this commitment. Safer recruitment practice and pre-employment background checks will be undertaken before any appointment is confirmed.
Position Objective

Assisting the Head of Marketing and Communications in the implementation of ISSPs Marketing Strategy.
Support the effective and efficient functionality of the ISSP Marketing and Communications Department.

Develop and execute campaigns with the Marketing and Communications Department to recruit new enrolments and to retain current enrolment.

The incumbent is expected to actively perform a full range of duties, including but not limited to:

Marketing Executive Duties:
● Collaborate with agencies and other departments in planning, developing and implementing effective marketing campaigns including digital, sales events and printed ads, POSM.
● Facilitate the design of marketing materials, including banners, brochures, letters, emails, flyers, leaflet, information booklet, standees, and websites.
● Support monitoring ongoing campaigns spending against the budget, keeping accurate records and highlighting where variances occur. Produce an accurate summary of total spend at the end of a marketing campaign.
● Undertake detailed ongoing analysis of marketing campaigns to ensure targets are met.
● Monitor, analyse and report competitors’ ongoing activities including pricing and promotion campaigns.
● Propose and implement new MKT initiatives (online and offline) to recruit new joiners based on the above analysis
● Manage and develop Social Media’s channels
● Report weekly marketing activities in charge to the line manager.

Brand Executive duties:
● Collaborate with Communications and Event Executive.
● Support School events (including photoshoot).
● Manage ISSP website and ISSP info on partner’s website.
● Facilitate the design of communication materials including but not exclusive to school handbook, faculty handbook, admissions handbook, letterhead, name card, uniform, digital signature, banner, etc.
● Retouch, edit photos/videos if needed
● Work with Regional and Unicomi to update Brand guidelines if needed.
Administration duties
● Manage paperwork and marketing database as assigned.
● Ad-hoc duties as directed by Head of SChool and the Head of Marketing & Communications
● Arrange contracts and general paperwork for the department
● Set-up and coordinate meetings and conferences, prepares agendas and take minutes
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Yêu Cầu Công Việc

Position Requirements
● 2+ years’ experience in a similar role.
● Strong project/event management skills.
● Strong agency management skills.
● Good communication/people skills.
● Technological ability to analyse data and identify market trends.
● Photo/video shooting and editing skills (preferred)
● Graphic design skills (preferred)
● Writing skills (preferred)
● Effective time management skills
Personal Qualities
● Growth mindset
● Creative
● Collaborative
● Teamwork
● Detail-oriented
● Self-disciplined
● Responsible

Qualifications
Education
● Bachelor degree level qualification in marketing, communication or related field.
● Fluent proficiency level in English language in reading, writing and speaking.

Contacts
● Marketing, Admissions and HR Team
● Senior Leadership Team
● Teachers
● PTA Executive Committee
● School staff
● School parents
● ICT and Business Services
● Agencies

Working Conditions
● School Environment
● Working Hours: 8:00 am – 5:00 pm, Monday to Friday. Occasional evening and weekend work (staff meeting, training, performance, parent evening/events and open school days, ad-hoc/urgent tasks, etc.) is to be expected.
The job holder’s responsibility for promoting and safeguarding the welfare of children and young persons for whom s/he is responsible, or with whom s/he comes into contact will be to adhere to and ensure compliance with the relevant Cognita Safeguarding; Child Protection Policy and Procedures at all times. If in the course of carrying out the duties of the role, the job holder identifies any instance that a child is suffering or likely to suffer significant harm either at school or at home, s/he must report any concerns to the School’s Child Protection Officer/Designated Safeguarding Lead or to the Head of indeed to the Regional CEP so that a referral can be made accordingly to the relevant third part services.

Địa Điểm Làm Việc

92 Nguyễn Hữu Cảnh, Saigon Pearl, Phường 22, Bình Thạnh, Hồ Chí Minh, Việt Nam

Cognita Schools are committed to safeguarding and promoting the welfare of children and young people and expects all staff, volunteers and other third parties to share this commitment. Safe recruitment practice and pre-employment background checks will be undertaken before any appointment is confirmed. Appointment is subject to an enhanced Disclosure and Barring Service (DBS) check for regulated activity (if the candidate has lived in the UK) and/or criminal/police or equivalent background checks for all other countries inhabited (irrespective of whether you worked in those countries).

The International School Saigon Pearl (ISSP) is a world class Elementary School for children aged 18 months to 11 years old offering a full American curriculum. Our ethos is centered on building caring relationships with each child and family. Our approach enables us to understand the abilities of each child and recognize their parent’s ambitions. Our academically rigorous American curriculum is seamlessly continued to High School education at ISHCMC – American Academy where they continue to become adaptive, thoughtful and active global citizens.

Our Vision

The International School Saigon Pearl’s philosophies and guiding statements will lead us in fulfilling our vision of being one of the most prestigious American International schools in Asia. As a school community we will provide a positive, caring and engaging learning community that:

Delivers a high quality American style education
Inspires a lifelong passion for learning
Enables graduates to gain entrance to quality institutions of higher learning
Promotes international and intercultural collaboration
Empowers all to reach their potential.

Our Goals

Ensure a safe learning and working environment
Demonstrate academic achievement
Provide pathways to higher learning
Increase English proficiency
Communicate and engage frequently with parents
Exhibit financial responsibility and efficiency
Recruit, retain, and develop the highest quality staff possible

Xem toàn bộ thông tin công ty
92 Nguyen Huu Canh, Ward 22, Binh Thanh District
25-99 nhân viên
Ms. Nga Cao
Chương trình THẠC SĨ QUẢN TRỊ & THƯƠNG MẠI - Chuyên ngành THƯƠNG MẠI QUỐC TẾ | ĐẠI HỌC THĂNG LONG | ĐẠI HỌC CÔTE D’AZUR (PHÁP)

Chương trình THẠC SĨ QUẢN TRỊ & THƯƠNG MẠI - Chuyên ngành THƯƠNG MẠI QUỐC TẾ | ĐẠI HỌC THĂNG LONG | ĐẠI HỌC CÔTE D’AZUR (PHÁP)

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