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Mô Tả Công Việc
Check up to date with “can happen” online crisis, build content strategy to solve risks on social platforms ((Facebook, Youtube, LinkedIn, Forums, etc.).
Liaise & work with agencies, vendors & well-engage with customers/fans on social platforms, ensuring brand safety for corporate and projects on social platforms.
Ensure all contents we produce are consistent with our brand on social platforms.
2. Digital marketing management (30%)
Develop digital marketing standards for company to ensure consistent communication and accurately reflect brand values and corporate culture.
Plan & follow online advertising in accordance with specific objectives and Brand & Project strategies
Work with internal team and agencies to develop digital strategies effectively, encompassing websites, & digital media with committed KPIs, not limit corporate nor projects.
Analysis results of online performances, review tactics on continuous basis, and assess effectiveness of campaigns
Develop, implement & manage digital platform: Website, Fanpage, LinkedIn, Google Analytics, Youtube, etc.
Support and execute some internal marketing activities.
Stay up to date with latest social media best practices and technologies (social marketing tools, SEO, GA, etc.)
3. Budget management (10%)
Prepare and monitor the marketing budget on a quarterly, annual basis for corporate & projects
Ensure cost used efficiently to deliver committed KPIs.
Yêu Cầu Công Việc
Bachelor's degree in business, marketing, journalism, public relations, or related field
Relevant experience determining a target audience in real estate, finance, or hi-end industry
Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach
Proficient using multi-social tools: CMS, GA, FBM, etc.
Strong computer skills using MS Office
Good communication skill, presentation skill
Highly proficient in spoken & written English