Marketing Manager

1. Manage cosmetics & personal care brand in the mass market from marketing perspective.

2. Expand the business scope and deliver growth in net sales, market share.

3. Develop and define the strategic direction and prepare quater and annual marketing plan to top management grounded in consumer insight and numbers.

4. Lead and supervise a team to develop NPD and campaign with flawless execution including product development, pricing, communication strategy, and monthly sales review as well as A&P control.

5. Control A&P budget and ensure sales forecast accuracy.

6. Establish and maintain partnerships with agency KOCs, KOLs, and influencers for promotional activities, including live streaming and offline events.

7. Monitor sales performance, quickly find out root cause and conduct action plan if necessary.

8. Be Marketing team’s contact window of headquarter brand (Medianswer, dasique, Unleashia, Marynmay, Innergarm, Dr.Melaxin, Age 20, Inclear)

9. Organize and participate in offline events, product launches, and promotional campaigns to stimulate customer interest and boost sales.

10. Keep abreast of industry trends and dynamics to ensure HeBe VN remains a competitive force in the market.

- Bachelor's degree in Marketing, Business Administration, or related fields.

- At least 2 years of relevant experience as a Brand Marketing Manager in the cosmetics or dermocosmetics industry, with a strong emphasis on digital marketing strategies.

- A proven track record of designing and executing successful marketing campaigns, both online and offline.

- Comprehensive knowledge of digital marketing tactics, including SEO, SEM, social media, and email marketing.

- Exceptional creativity and innovative thinking

- Strong communication skills for effective partnerships and team collaboration.

- Analytical mindset with a results-oriented approach..

- Fluent in English; Korean language skills are advantageous.

- Ability to manage multiple projects in a dynamic setting.

Preferred Background:

- Prior experience with Loreal Vietnam is highly valued.

- Leadership experience, particularly in managing small to medium-sized teams.

Why You Should Apply:

- Travel opportunities every year

- Travel opportunities to Korea after working for 3 years

- Wedding and childbirth support

- Enjoy a competitive salary, inclusive of annual reviews, insurance, a 13th-month bonus, and more, in line with Vietnamese Labor Law and company policies.

- Various other employee benefits

- Opportunity to collaborate with experts from HeBe Korea and Korean Cosmetic brands Head.

- Work within a youthful, dynamic, and supportive team environment.

- Opportunity to contribute innovative ideas and assume leadership roles.