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Mô Tả Công Việc
- Develop the marketing strategy for the company in line with Company objectives.
- Create monthly plan for all reputation and marketing activities
- Manage the Reputation management of the company.
- Crisis management understanding and resolution. (media, social media)
- Digital Marketing management – create plan for digital media, social media and manage all company digital assets.
- Effectively collaborate with Internal and outside partners to facilitate digital marketing campaigns and activities, Actively involved in SEO and link-building efforts
- Plan & implement promotional campaigns
2. Media Relation
- PR – mapping of the main Interest Groups and create a communication plan to each group.
- Take care and develop Company relationship with media - work closely with main media channels and different positions (Journalists, Chief editors etc)
- Detect public relations issues/ crisis as they emerge and address them directly.
- Answer enquiries from the press or other media representatives
- Monitor media coverage, responsible for review and distributing press releases and news reports
- Attend public committee meetings as a representative of the Company or Organization
- Manage activities within the marketing department.
Yêu Cầu Công Việc
- At least 5 years’ experience of marketing management job with proven records.
- Is experienced or able to cope with new market and new product.
- Strong media connection & crisis management.
- Well understanding about modern Marketing channels and tactics.
- Is able to manage details.
- Confident and dynamic personality.
- Experience of working for a Multinational company is an advantage.
- Fluent in English (both written and spoken).