Medical Equipment and Consumables Sales Specialist

1. Primary Responsibilities

• Manage and develop the assigned product line within the designated territory. Ensure the achievement of annual sales targets and the year-over-year growth rate of the product line.

• Plan and execute customer care activities and report performance periodically to the supervisor.

• Implement, monitor, and evaluate marketing activities, product introductions, and treatment information for target customers.

• Manage costs within the planned budget.

• Collect market research information: competitors, market trends, updates on regulations/policies to improve and develop the company's business.

• Seek and develop new markets/potential customers.

• Collaborate with the Business Development team to execute assigned projects or/and present products (market segments, bidding, etc.).

• Coordinate closely with functional departments to ensure the achievement of the company's objectives in terms of accounts receivable and product expiration management.

• Advise the General Director on the planning, investment strategy, and development of the product line, and build pricing policies for products.

• Work with partners to develop annual business plans and submit periodic reports.

• Be responsible for the product line's profit to the General Director.

• Organize documents, prepare and participate in the tendering process.

• Perform other tasks as assigned by the General Director.

2. Objectives

• Territory Management

o Develop a customer care plan.

o Increase product coverage in the assigned market.

o Develop new products.

o Increase market share in potential markets (Tier 1 Hospitals, Military Hospital 175, multi-specialty clinics, etc.).

o Quickly resolve all customer inquiries.

• Tender Management

o Manage tenders in the assigned territory.

o Update reports in the tender management file and submit reports as required monthly.

• Business Performance Measurement

o Quarterly sales vs. target.

o Growth rate.

o Annual sales vs. target.

• Reporting

o Consolidate weekly/monthly/quarterly reports for superiors on customer status and business results.

o Timely propose solutions and proactively handle unexpected situations.

• Resource Management

o Manage the budget and use costs efficiently.

• Inventory Management

o Forecast monthly inventory with high accuracy based on customer demand.

o Manage company assets to prevent loss.

• Accounts Receivable

o Support debt collection.

• Education

o University degree in Medicine, Pharmacy, Biomedical Engineering, Marketing, or other related fields

• Professional Knowledge

o At least 5 years of experience in Sales & Marketing of medical equipment, with preference for candidates with experience in the Musculoskeletal product line.

o Experience working in medical equipment companies or in hospital environments in the Orthopedics department.

o Knowledge of medical equipment and supplies tendering procedures.

o Experience working with partners to seek business development opportunities for the product group in charge.

• IT

o Proficient in Microsoft Office

• Languages

o Fluent in English, additional knowledge of Chinese is an advantage

• Skills

o Ability to analyze product potential, market, build strategies for new product development, and develop short-term and long-term plans.

o Ability to present products to customers, especially to convey the relationship between product criteria and quality and price advantages to customers.

o Good communication, teamwork, negotiation, strategic thinking, and problem-solving skills.

o Analytical and critical thinking skills.

• Attitude/Qualities

o Dynamic, enthusiastic, passionate.