Planning And Marketing Senior Executive - Music School (Temporary)

Job Description:

• Take responsibility for all operational activities related to the establishment and

management of Yamaha Music School projects to ensure alignment with company objectives.

• Lead, manage, and develop the teaching team to achieve sales targets and maintain high

standards of lesson quality.

• Promote and expand the Yamaha Music School (YMS) music education brand through

outreach and franchising efforts.

• Strengthen collaboration with partners to support events, student enrollment, brand

awareness, and franchise development initiatives.

• Manage and monitor student enrollment to ensure annual targets are achieved.

Key Responsibilities and Duties

- Oversee all operational aspects of Yamaha Music School projects to ensure alignment with

company strategy and objectives.

- Lead the recruitment, training, and performance management of music teachers to meet both sales

targets and lesson quality standards.

- Develop and implement strategies to drive student enrollment and ensure annual intake goals are

achieved.

- Promote the Yamaha Music School (YMS) brand through marketing, community outreach, and

public relations activities.

- Identify and pursue opportunities for franchising and expand the school network in alignment

with company expansion plans.

- Build and maintain strategic partnerships with external stakeholders to support event planning,

enrollment campaigns, and brand awareness efforts.

- Coordinate closely with internal departments (Marketing, Sales, etc.) to ensure seamless

execution of school operations and projects.

- Monitor school performance through data tracking and reporting, and provide regular updates to

management.

- Ensure compliance with Yamaha’s global standards in teaching methodology, customer service,

and operational processes.

- Cooperate with related departments to run the marketing campaigns/ events

- Other tasks assigned by Line Manager

• Have at least 3 years of experiences at the same positions in education area

• BA degree in Marketing/ Economics/ Business

• English proficiency

• Able to work independently or in a team, and proactive

• Growth mindset

• Analytical thinking

• Business Acumen

• Market research

• Music Education Understanding is a plus