Promotion & Event Marketing Executive

1. Event

- In charge of developing content for Shopping Mall’s monthly/seasonal/big events: Create content ideas and concept images for the event, build proposals, event scenarios in a creative meaningful, impressive and professional manner.

- Closely work, discuss and coordinate with agencies, partners, and related departments to deploy and implement event activities as per Shopping Mall’s Marketing Plan.

- Leading and ensuring the success of all event preparations and executions.

- Managing relationships with vendors, organizers, and attendees.

- Be responsible for necessary legal documents and licenses for the implementation of event and activities according to the lawful regulations

- Discuss and work closely with Design team and suppliers to deploy POSM items to promote events, and optimize offline advertising at Shopping Mall.

- Work closely with PR, Digital team to promote and advertise Event activities to the public.

- Manage on-site event presence and communications.

- Ensure smooth event execution within budget and meeting goals

- Report event performance results to Heads of Department as well as to the required authorities timely according to the lawful regulations

2. Promotions

- Be responsible for promotional plans control & execution (monthly/quarterly and seasonal promotion) of Lotte Mall Hanoi

- Developing and implementing lead generation campaigns.

- Managing relationships with gifts vendors

- Designing marketing and promotional materials for each promotion.

- Collaborate with internal teams to deliver a successful promotion plan

- Cooperate with related departments (Sales Management, Design, Finance & LDCC) to develop promotions and analyze campaign effectiveness.

- Report promotion results after events and periodly.

3. Music/Broadcast

- In charge of music broadcast content in the Shopping Mall area.

- In charge of announcement broadcast content when needed.

- Bachelor’s Degree in marketing, communications, or related field

- At least 3 years of experience in relevant position

- Experience in Shopping Mall/Retail is an advantage

- Exceptional project management skills

- Creativity and an eye for detail

- Strong communication skills in English and Vietnamess, both written and verbal

- Ability to prioritize and manage multiple projects simultaneously

- Experience working with senior-level executives

- Diplomacy, tact, and a customer-focused approach

Benefits:

- Competitive salary package, open for negotiation: Salary, allowance, 13th month bonus salary, gift, annual salary review

- Training & development: Personal development course, professional training course, solf skill training course...

- 15 paid-leave annually; Social, Health, Unemployment insurance

- Health care scheme: PVI Health insurance; Annual health check

- Caring & Sharing: Birthday, Wedding, Child birth, Funeral, Full Moon, Women Day, Lunar New Year, Children Day...

- Lunch/Dinner at canteen; Free motorbike parking; Perdiem for Business Trip; Team building Activities