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Mô Tả Công Việc
In charge of construction chemical products and NPD
1. Market research & report
- Conduct research to understand markets and determine how to position the company’s brand.
- Evaluate competition, industry and market trends.
- Generate reports on brand performance, sales, and all marketing projects.
- Monitor and analyze market share trends, sales volumes, and competition.
2. Branding activities
- Collaborate with stakeholders and other key players to establish brand objectives and strategies. POSM, digital/online/offline,
- Suggest and implement creative ideas for marketing operations.
- Assist in the development, execution and optimization of marketing campaigns (product launching and promotion).
- Proactively build relationships with relevant project stakeholders ie. Architect Association, Real Estate partners, Developers & Architects for sponsorship and co-branding activities
3. Product Development & Portfolio Management
- Oversee product management and/or cost reduction projects to ensure achievement of results
- Monitor and analyze market trend to define opportunities for new product/solution
- Oversee all portfolio of project and ensure smooth assistant for Sales & Specification team on Product documents ie. Technical Datasheet, product brochure/leaflet, etc.
- Process: StageGate® to develop New products
4. Budget management
- Monitor A&P budgets to maximize profits and minimize costs.
- Propose sufficient budget for all activities and well planned for yearly/quarterly and monthly spending
Xem toàn bộ Mô Tả Công Việc
1. Market research & report
- Conduct research to understand markets and determine how to position the company’s brand.
- Evaluate competition, industry and market trends.
- Generate reports on brand performance, sales, and all marketing projects.
- Monitor and analyze market share trends, sales volumes, and competition.
2. Branding activities
- Collaborate with stakeholders and other key players to establish brand objectives and strategies. POSM, digital/online/offline,
- Suggest and implement creative ideas for marketing operations.
- Assist in the development, execution and optimization of marketing campaigns (product launching and promotion).
- Proactively build relationships with relevant project stakeholders ie. Architect Association, Real Estate partners, Developers & Architects for sponsorship and co-branding activities
3. Product Development & Portfolio Management
- Oversee product management and/or cost reduction projects to ensure achievement of results
- Monitor and analyze market trend to define opportunities for new product/solution
- Oversee all portfolio of project and ensure smooth assistant for Sales & Specification team on Product documents ie. Technical Datasheet, product brochure/leaflet, etc.
- Process: StageGate® to develop New products
4. Budget management
- Monitor A&P budgets to maximize profits and minimize costs.
- Propose sufficient budget for all activities and well planned for yearly/quarterly and monthly spending
Yêu Cầu Công Việc
- Any Bachelor’s Degree is acceptable, but degrees in Marketing, Business or a related field are preferred.
- 3 - 5 years working experience in Marketing field
- Working in Chemical Industry or Other Building Construction
- Hands-on experience in marketing, advertising, market research, marketing analytics, consumer behavior among other related fields is preferred.
- 3 - 5 years working experience in Marketing field
- Working in Chemical Industry or Other Building Construction
- Hands-on experience in marketing, advertising, market research, marketing analytics, consumer behavior among other related fields is preferred.
Địa Điểm Làm Việc
10 Đường Mai Chí Thọ, An Lợi Đông, Quận 2, Thành phố Hồ Chí Minh, Vietnam
