Senior Content and Marketing Officer

Senior Content and Marketing Officer

Địa Điểm Làm Việc: Hà Nội
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Mô Tả Công Việc

Type: Full Time
Compensation: Commensurate with experience
Position begins: as soon as possible

* Responsibilities:

- Work on the creation & execution on all content focused channels, increasing acquisition and retention
- Update the website with relevant content and information; Monitor and report on website performance and make recommendations on improvements and optimisations
- Work on email marketing strategies, being responsible for creating the content, monitoring the results and making necessary adjustments
- Work across content, landing pages and various customer touchpoints to optimise conversion from visitors to customers
- Manage brand social media channels
- Work closely with paid marketing & marketing operations management to ensure a joined up marketing approach
Perform any other duties that may be required (for ex: event support, partner relationship management,…)

* Current content marketing campaigns that you will take management of and expand upon include:

- A webpage and a blog page that need improvement on overall performance: domain authority, ranking,...
- A foundational social media presence
- An existing email marketing campaign and regular newsletter
- A community of academic experts to support creation of content
- A collection of landing pages designed to land and convert prospects.

* Benefits

- A hybrid, flexible; friendly and supportive working environment
- A competitive salary and excellent benefits
- Student recruitment referral bonus
- 14(+) days annual leave
- Social insurance & Personal health insurance
- Opportunities for career progression
Xem toàn bộ Mô Tả Công Việc

Yêu Cầu Công Việc

* Candidate Qualities

-2+ years experience in content marketing focused on customer acquisition; ability to create an engaging long and short-form copy
- A proven track record with the ability to demonstrate results across content marketing channels
- Fluent English and excellent written and verbal communication skills
- Experience in using a variety of analytics tools
- Experience in working in a team to support the delivery of team objectives
- Ability to multitask and stay organised.

* An Advantage But Not Essential:
- Ability to create story-based content for use across our digital channels
- A demonstrable desire to keep abreast of current trends in marketing
- Understanding of SEO processes and best practices
- Experience using a variety of design & video editing tools: Canva, Adobe Photoshop, Capcut,... (training can be provided)
- Experience within education industry


* Characteristics and attitude - IMPORTANT

- A genuine interest in social media marketing and content creation
- A self starter with a growth mindset a hard working attitude
- A proactive learner with marketing know how
- Humble and hungry, taking every experience as an opportunity to test, learn and continuously improve.

Địa Điểm Làm Việc

102-104 Láng Hạ, Khu tập thể Bắc Thành Công, Thành Công, Ba Đình, Hà Nội, Việt Nam

Spark Prep offers a full service, holistic, values-based approach to admissions coaching, academic tutoring, and test preparation. We work with students throughout the US and South East Asia, on both undergraduate and graduate admissions.

Our goal – and the commitment we make to our students – is for education to serve as an opportunity to clarify a student’s values, refine goals, and begin his or her growth process into adulthood. We ask big questions in order to provide a meaningful investigation into the development of each student’s character.

Our students are academically superlative, incredibly hard working and diligent, and come with high standards for success. Many of them expect to apply to top-tier American universities and past students have been admitted to Harvard, Princeton, Yale, Brown, Columbia, Penn, Stanford, Dartmouth, UChicago and world-renowned business programs including INSEAD, LBS, NYU–Stern, Boothe, Anderson, Columbia and Wharton.

We have offices in Hanoi, Ho Chi Minh City, Singapore, San Francisco, and New York.

Xem toàn bộ thông tin công ty
102-104 Láng Hạ
10-24 nhân viên
Thanh Hiền
Chương trình THẠC SĨ QUẢN TRỊ & THƯƠNG MẠI - Chuyên ngành THƯƠNG MẠI QUỐC TẾ | ĐẠI HỌC THĂNG LONG | ĐẠI HỌC CÔTE D’AZUR (PHÁP)

Chương trình THẠC SĨ QUẢN TRỊ & THƯƠNG MẠI - Chuyên ngành THƯƠNG MẠI QUỐC TẾ | ĐẠI HỌC THĂNG LONG | ĐẠI HỌC CÔTE D’AZUR (PHÁP)

Bằng Thạc sỹ chính quy quốc tế từ Pháp, được bộ GD-ĐT VN công nhận

Mang tính ứng dụng cao và phát triển kỹ năng quản lý

Gia nhập cộng đồng Alumni (Doanh nhân, Chủ doanh nghiệp nhiều lĩnh vực)