Senior Performance Marketing Specialist (Up-To $7000)

ABOUT THE ROLE

Crossian is a high-growth technology-driven e-commerce business. Behind our success is our people. As a start-up formed in 2020, we have created a fast-paced and dynamic environment, enabling our people to reach a cumulative average growth rate of over 700% in just under 4 years. Our mission now is to build DTC brands and increase customer LTV by providing best-valued products backed by no nonsense customer service policies as Customer Centricity is at the core of our values.

As our Senior Google Performance Marketing Specialist, you'll be in charge of developing and executing performance-driven advertising campaigns on Google Ads platform. Your expertise will be significant in optimizing campaigns, maximizing ROAS, and driving customer acquisition. We're seeking someone with a strong background in Google Ads performance marketing and a proven track record of achieving strong growth and driving results.

WHAT YOU WILL DO

- Plan, setup, and optimize effective Google advertising campaigns, including: Search, Shopping, Performance Max.

- Dive deep into campaign data to identify key performance indicators (KPIs), track campaign success, and make data-driven decisions for optimization.

- Collaborate closely with our creative team to optimize ad creatives.

- Test and iterate ad creatives, audience segments, and campaign strategies to continuously improve performance and maximize ROAS.

- Provide regular reports to stakeholders, sharing insights, highlighting successes, addressing challenges.

WHAT ARE WE LOOKING FOR

- 2-3 years experience in Google Advertising, specifically with these campaign types: Search, Shopping, Performance Max.

- In-depth knowledge of Google Ads Manager, including campaign setup, audience targeting, bidding strategies, and optimization techniques. Familiarity with performance marketing metrics.

- Strong analytical skills and ability to extract valuable insights from data to optimize campaigns.

- A bachelor's degree in Finance, Marketing, Business, or a related field. Extra points if you graduated from top universities (local or global) and had a GPA that sparkled. Proficiency in English, IELTS 6.0+.

- Experience in the e-commerce industry or with DTC brands is a plus.

WHAT YOU CAN EXPECT

At Crossian, our people are the key to our success. We believe in creating an attractive total compensation package (TCP) that not only retains employees but allows them to excel in their profession. These include:

- Attractive salary, bonus, fair and transparent scheme, income up to $7000/month (basic salary up to $ 1000 depending on capacity)

- Flexible, non-binding working time and space according to office hours

- Full salary during probation

- 12 days work-from-home & 12 days of paid annual leave

- Global health insurance package for yourself

- Guaranteed 13th month salary

- Quarterly bonus & Year-end bonus as part of our profit sharing program

- A Pantry & a Crossian Cafe stocked with goodies, ready to serve

- Lots of other company benefits including 5-star annual Summer Summit, budget for frequent team building activities and other monthly / quarterly / annual company events

- General company T&D Program

- Other benefits in accordance to Company's Policy and Vietnam Labor Laws

Please note that we appreciate all applicants for their interest; however, only those candidates selected for interviews will be contacted.