Senior Product Manager (Chat Function)

About VinSmart Future

VinSmart Future was officially established as Vingroup's dedicated technology Company, with the mission "Create a better life for all people through advanced technology and superior digital experiences." VinSmart Future aims to build Vingroup's unified technology platform, connecting intelligent operations management with a super app for customers to deliver seamless and exceptional digital experiences. The Company serves as a hub for top domestic and international information technology talents.

VinSmart Future focuses on the following core components:

• Technology Infrastructure: Data centers, servers, network systems, and cybersecurity.

• Shared Services for Business Operations Management: Artificial intelligence, data, user identity management, human resources, finance and accounting, enterprise procurement, and more.

• End-User Applications: A super app integrating all services, specialized applications.

With its pioneering spirit and robust technological capabilities, VinSmart Future is committed to breakthroughs that will drive innovation for Vingroup and deliver meaningful value to society. This marks a crucial step toward realizing a national super app and shaping a modern, intelligent, and premium digital lifestyle in Vietnam.

Role Overview

- We are looking for a Product Manager (Chat Function) to join our Product Division, responsible for shaping the future of messaging and communication within our Super App ecosystem.

- This role focuses on building and evolving our Chat platform, enabling seamless communication across tens of millions of users in the Vingroup ecosystems and beyond, creating experiences that surpass competitors.

- You will play a central role in defining strategy, user experience, and use cases for chat features including messaging, group chat, official accounts, and AI-powered interactions, working closely with Engineering, Design, and Business teams to deliver world-class communication products.

Key Responsibilities

• Define and own the product vision, strategy, and roadmap for the Chat platform (personal chat, groups, Official Accounts, AI chatbots, mini-apps).

• Research and analyze the Vietnamese messaging market, understanding user behaviors and identifying opportunities to compete with established platforms.

• Collaborate with VinGroup business units to integrate chat into their customer journeys and enable ecosystem-wide communication.

• Partner with Engineering and Design teams to deliver high-quality features that balance user experience, scalability, and performance.

• Work with Business, Marketing, and Operations teams to develop go-to-market strategies, drive user adoption, and build the Official Account ecosystem.

• Analyze user behavior data, conduct research (interviews, surveys, usability testing), and monitor market trends to inform product decisions.

• Define and track KPIs such as DAU, retention, engagement, message volume, and continuously optimize product performance.

• Present strategy, progress, and results to board members, managing stakeholder alignment across the organization.

• Lead Agile/Scrum processes including sprint planning, backlog management, and cross-functional coordination.

• Stay updated with messaging, social media, and communication technology trends, proposing new directions for innovation within the Super App ecosystem.

• At least 4 years of experience in Product Manager, prefer working on messaging, communication, or social products.

• Proven track record of launching and scaling consumer products to millions of users (for Senior/Leader level).

• Strong understanding of messaging platforms, user behaviors in communication apps, and market dynamics in Vietnam.

• Excellent stakeholder management skills, able to present to and influence C-level executives, manage diverse stakeholder groups, and drive alignment without direct authority.

• Strong analytical and strategic thinking, proficient in data analysis tools (SQL, Mixpanel, Amplitude, Google Analytics) and market research methodologies.

• Experience with Agile/Scrum methodologies, sprint planning, and cross-functional team coordination.

• User-centric mindset with strong empathy for user needs and ability to conduct qualitative and quantitative research.

• Experience at super apps, e-commerce platforms, or large conglomerates is a big plus.

• Educational background: Prefer but not mandatory, bachelor's degree of higher, mayjor in Product Development or related feilds.