Senior SEO Content Analyst

Senior SEO Content Analyst

Job Locations: Ho Chi Minh
Login to view salary 125 views - Expires in 3 days

What We Can Offer

Premium healthcare insurance package for the employees
15 annual leaves & 12 sick leaves per year
Free laptop provided

Job Description

- Develop SEO content strategies with clear prioritized roadmaps to ensure breakthrough organic traffic growth (especially in Vietnam and Thailand);
- Spearhead the importance of SEO and adhere to SEO best practices within the organization, provide recommendations for improvement of our sites, and oversee the implementation of those recommendations;
- Develop and formulate search engine optimization marketing strategy for formulating Traveloka accommodation SEO roadmap both on-page and off-page to ensure the highest level of discoverability, engagement, and action;
- Analyze organic search performance and identify improvement opportunities;
- Conduct SEO-related research: search intent and keyword research, website audit, competitive analysis (identify organic traffic-building activities of competitors), link profile analysis;
- Keep up with the latest SEO trends;
- Work with multiple different stakeholders to implement SEO initiatives, with the ability to initiate and lead high impact projects and actions across different teams at once;
- Build excellent relationships with teammates, and stakeholders across projects and provide guidance, coaching, knowledge sharing, and present solutions;
- Anticipate future direction and plan and changes by continuous examining situation, opportunity, resource, sequence of development, implications to the company, and independently / able to lead his/her team to reliably answer "what we should do" questions;
- Engage with both internal Traveloka SEO COE and outside vendors, agencies, and consultants as necessary to bolster the capacity and skills required for world-class SEO performance.
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Job Requirements

- 3-5+ years of SEO content experience working, demonstrating an ability to execute and achieve goals in a fast-paced environment;
- Understand the best practices of SEO contents including keyword research, header, internal links, etc.;
- Deep knowledge of search engine algorithms, ranking strategies, and best practices for websites in different languages (re: URL structure, hreflang tags, Search Console indexing, etc);
- Familiarity with relevant tools (e.g. Google Keyword Planner, Ahrefs, GetStat) and web analytics tools (e.g., Google Analytics, Google Search Console);
- Excellent communication skills with the ability to manage multiple stakeholders, both internal and external;
- Exceptional analytical and problem-solving skills with previous experience structuring and performing complex analysis in the digital marketing space to drive efficient growth;
- Self-starter with exceptional creativity, business acumen, data-driven, and growth-minded with the ability to influence parties across a matrixed organization;
- Experience navigating business organizations, managing multiple cross-functional stakeholders, and negotiating optimal solutions across all parties;
- Experience in leading e-commerce or start-up companies will be an advantage.

Job Locations

Ho Chi Minh, Ho Chi Minh City, Vietnam

Traveloka is a leading tech start-up based in Jakarta, Indonesia. Founded in 2012 by ex-Silicon Valley engineers, Traveloka aims to revolutionize human mobility through technology. We build large impact consumer products and services, real-time and big data systems and platforms, devise creative solutions to business and engineering problems, derive insights from the massive amounts of data, and transform markets with technology.
We expanded to Thailand and Malaysia last year and tapped the Vietnamese and Philippines markets early this year. In response to our ever-fast expansion, we are now looking for a variety of positions in the e-commerce field. In Traveloka you will have the opportunity for an accelerated career and as well as remuneration growth due to the hyper-growth of our business exceeding hiring growth, so there will be lots of openings in the new roles and/ expanded existing roles as the business grows. We're still at the very early stage of our development with so much potential to be developed, including in the area of perks and benefits.

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Floor 2, An Phu Plaza, 117-119 Ly Chinh Thang Street, Vo Thi Sau Ward, District 3, HCMC
1,000-4,999 staffs
Ms. Ai Huynh


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