Senior Student Recruitment Representative

POSITION PURPOSE

This position is expected to provide high quality and effective performance in recruiting new students to study English, Pathways, and Undergraduate and Postgraduate programmes for British University Vietnam annually. The representative takes charge of the entire student recruitment process, from initial admission planning to programme enrolment of prospective students. At the same time, they provide additional support to junior peers and management to achieve the team’s target.

AREAS OF RESPONSIBILITY

Student Recruitment

• Actively update information and promote recruitment activities to pre-university English, Foundation, Undergraduate and Post-graduate programmes at BUV

• Provide excellent consultation on course information, campus tour, admission process and policies, entry requirement, scholarship, and financial aid opportunities for prospective students/parents/organisations in a professional and timely

• Provide consistent and high-quality follow-up actions by email/phone/online meeting/face-to-face appointments to help prospective students and parents in the application and enrolment

• Build and execute an annual admissions Provide high quality, consistent performance, and high conversion rate in the sales process to achieve personal and the team’s student recruitment target.

Customer service and relationship management

• Provide an excellent level of customer service all the time. Oversee and manage to address the student’s and parents’ concerns, including documentation and administrative tasks throughout the admission process to guarantee customer

• Build and develop harmonious working relationships with other departments such as Marketing Communication, Admissions Office, Student Service, , to follow up and support address any problem in prospective students and parents’ recruitment and enrolment process.

• Maintain, generate and effectively develop recruitment sources from professional and personal networks to increase the number of potential leads and enrolments besides leads and database provided by the existing channels of the

Database management

• Ensure the prospective student database is updated comprehensively, easy to approach, trackable, reportable and analysable in a timely

• Continuously update and follow CRM’s guidelines to master all key system functions and

• Develop and implement strategies, plans and tactics according to all individual student databases, including email/phone/appointment plans for prospective students/parents.

General

• Supervise and support junior peers in their daily tasks to improve their and the team’s

• Actively take part and take charge in the organisation’s internal, promotion and student recruitment events and seminars, which occasionally be organised during the weekend and in different provinces in Vietnam and overseas.

• Provide periodic market research to update education industry knowledge and trend, especially in the international university

• Prepare and submit reports/proposals requested by the Line manager and undertake any other assignments/duties when required by management

POSITION SPECIFICATIONS

Essential

• Vietnamese national

• Holder of a bachelor’s degree, preferably in Business, Foreign Languages, or a relevant field

• At least 02 years of proven consultant/sales/customer service experience, in which at least 1 year in the education sector, preferably relating to international higher education or a proven track record of relevant work experiences demonstrating student recruitment ability

• Excellent selling, consulting and presenting skills, with a strong sales aptitude, customer focus and relationship building

• Proven ability to achieve a high level of attention to detail and information accuracy

• Excellent in working under pressure to meet individual and team targets

• Excellent written and verbal communication skills in both Vietnamese and English

• Computer literacy in MS Office applications (Word, Excel, PowerPoint, Outlook, Teams)

Desirable

• Study background from international universities in Vietnam or oversea universities is an advantage

• Strong research, analytical and problem-solving skills

• Good in planning, organizing and especially executing

• Experience in working with professional database management/CRM systems is an advantage

COMPETENCIES (behavioural)

Essential

• Customer and Service Orientation

• Results Orientation

• Communicating Effectively

• Relationship Building and Networking

• Teamwork and Collaboration

Desirable

• Problem Solving and Decision Making

• Planning and Organising

• Creative Thinking and Innovation

• Managing and Developing people