Senior Trade/ B2B Marketing Executive

Develop and execute trade marketing strategies to drive sales and increase market share.

Collaborate with sales teams to align marketing efforts with business objectives and priorities.

Manage the creation of marketing collateral and sales support materials tailored for B2B clients.

Monitor and analyze market trends, competitor activities, and customer feedback to inform marketing strategies.

Work closely with key stakeholders to develop joint business plans and promotional initiatives.

Provide guidance and support to junior team members, fostering their professional development.

Develop strong relationships with key accounts and trade partners to enhance brand visibility and drive sales.

Stay abreast of industry developments and best practices in trade marketing to maintain a competitive edge.

Present trade marketing plans and results to senior management, providing insights and recommendations for future initiatives.

Continuously evaluate and optimize trade marketing strategies to maximize effectiveness and ROI.

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field

• Minimum 2 years of experience in a marketing role, with knowledge of marketing principles, tactics, and tools

• Experience in digital marketing including social media, Digital ads, and content creation & strategy.

• Experience with marketing software such as HubSpot, Buffer, Hootsuite or Clickup

• Excellent verbal and written communication skills in both Vietnamese and English, with an emphasis on attention to detail and creativity

• Experience managing multiple projects simultaneously with excellent time management and organizational skills

• Ability to work collaboratively in a team environment, with a positive, proactive approach, and a passion for marketing

• Experience in graphic design and Adobe Creative Suite or Canva is a plus