Social Media Content Creator

RMIT University Commitment

RMIT is committed to the rights of students and staff to be safe, respected, valued, and treated as an equal in their place of study and work. All staff are expected to share this commitment and contribute to a safer community. While carrying out their role, staff are in a position of trust with students. Staff have a duty of care to report wellbeing concerns about students through the designated channels and uphold to the code of conduct. RMIT Vietnam expects all staff members to comply with its Code of Conduct, policies and procedures, which relate to legal and regulatory requirements and our ways of working.

Why RMIT University Vietnam?

RMIT Vietnam is committed to excellence, innovation, and social responsibility. We welcome applications from qualified and passionate individuals who share our values and vision. RMIT University has a global reputation and ranks 140th globally and 11th in Australia in QS World University Rankings 2024. To learn more about our rankings, please check out our latest facts and figures here Reputation and rankings - RMIT University

Rewards and Benefits:

- Competitive salary package and allowances

- 20 paid annual leave, carer leave and public holidays (Christmas and Tet Holidays)

- Private health insurance and wellness programs

- Professional development and career advancement

- Relocation and visa support

- Access to state-of-the-art facilities and resources

- A vibrant and diverse campus life and more!

RMIT Vietnam has been honoured with the respectable HR Asia Award as Top Employer to Work for in Asia. To find out more about RMIT Vietnam and our current vacancies, please visit our website: https://www.rmit.edu.vn/careers

Position Summary

The Social Media Content Creator is responsible for ideating and creating compelling content across various social media platforms, with a focus on Facebook and TikTok. This role involves monitoring and analysing content performance, engaging with prospective student and parent community on social media, and undertaking content writing tasks for other digital platforms as required.

Reporting Line

Reports to: Digital Marketing Lead

Key Accountabilities

- Social media content creation: Ideate and create compelling content that aligns with RMIT's content pillars for various social media platforms, primarily Facebook and TikTok. This content should serve the monthly content plan and aim to drive engagement with different target audience groups.

- Performance monitoring: Monitor and analyse the performance of content on owned social media channels and competitors, using this data to inform future content strategies.

- Community engagement: Actively monitor and engage with communities of proseptive students and parents, responding to comments and queries in a timely and professional manner.

- Content writing: Undertake assigned content writing tasks for other digital platforms as needed, including e- newsletters, landing pages, and websites.

Key Selection Criteria

- A creative thinker with strong writing skills, able to produce compelling copy that aligns with the RMIT brand.

Experience in creating and editing video content, particularly reels and TikTok videos. Expertise in these platforms is crucial.

- Ability to stay updated with best practices and social media trends, and respond accordingly.

- At least 2 year of social media experience, with a strong understanding of various social media platforms and how to optimise content for different audiences.

- A passion for social media and a love for coming up with new and exciting ways to connect with audiences.

- Ability to manage multiple work priorities effectively.

English Proficiency

English is the language of teaching and communication at RMIT Vietnam. For this role, the minimum requirement is IELTS General with a score of at least 5.0 (or equivalent, as outlined in the Recruitment, Selection and Onboarding Guidelines).

For any role, English Language Proficiency may also be proven by showing successful completion of secondary education to a level qualifying to enter university study while being instructed through the medium of English, as per the RMIT University recognised qualification list.

Applications Close:

5 May 2024 11:59 pm