Trade Category Development Manager (GT)

A Category Development Manager analyzes data and insights to identify retailer and consumer/ shopper trends on GT channel, devises long-term strategies for product categories, fosters relationships with vendors, determines product positioning, collaborates with marketing teams, and forecasts product. · Build specific channel on Trade Category plan to align with Trade Marketing Plan to deliver Category objectives (Weighted and Numeric distribution) so that it could maximize business goal on AOP. · Define and develop strategies to maximize Category/ Brand potential through sales opportunities and allocate funds for each activity while analyzing potential growth and risks of Category. · Proposed and executed trade marketing activities and drive go-to-market on growth Category plan on approved budget. · Work closely with sales force to collect market information and propose sales initiatives to protect product presence at POSM and to match Trade objectives with each market needs. · Liaising closely with all relevant brand team members · Monthly Review and analysis to do the Sales forecast on GT channel activities on Category to propose trade activity plan foreach market needs. · High level tactical planning. *Conformation: · Closely track and collaborate with other Marketing team/ Customer Development/ Supply Planning in marketing expenditures by assigned projects within the marketing budget and required timeline. *Others: · Take part in cross-functional Project as required. · Co-operate with cross-functional departments. · Other tasks are requested by TMM/ BOD.

· At least 3 years of experience in a similar position in the field of Trade Marketing in FMCG industry. · Experienced in managing a working group to implement Brand development projects & Trade Marketing activities: new product development and brand activation program (BTL). · Business understanding: P/L structure knowledge and good knowledge of key consumer/ shopper/ sales insights · Good business sense, Good Interpersonal and Analytical Skill, Good negotiation skill, SMART and Creative mindset · Problem Solving Skill, Customer Service Foundation, GT & MT Sales experience and DMS knowledge. · Proficiency in the office computer (Word, Excel, PowerPoint) · Enthusiastic and proactive spirit at work. · Strong sense of business and highly result oriented. · Ambitious to grow, willingness to learn and be excellent in marketing field.