What We Can Offer
* Identify priority channels for the Category/sub Category and work with Channel Manager to recommend tailored Category Channel plans in line with overall market strategy
* Develop and propose the in-store vision of success for the category/sub category in each channel. Support its implementation and continuously review the effectiveness of our in-store actions.
* Contribute to the ICP process by identifying the key opportunities and possible action plans for the Category/sub Category.
* Recommend actionable in-store solutions based on a clear understanding on shopper behavior within your Category/sub Category.
* Leading MBP process for Category/sub Category
* Recommend clear promotional guidelines based on shopper understanding and current market knowledge. Ensure all promotional investment is properly reviewed and evaluated
* Recommend winning commercial propositions for the category/sub category, effectively communicating these to customer and field sales managers as appropriate.
* Develop and coach direct reports, ensuring PDP/PDG discussions are conducted on time. Make recommendations for inclusion in talent programs and succession plans as appropriate.
* Ensure adherence to all company principles and policies.
* 5+ years commercial experience, previous experience in Sales and Marketing
* Demonstrable record of success in a customer facing role or channel management. Understands customers/ shopper and the selling process.
* Understands key business functions
* Ability to motivate and develop people
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