Trade Marketing Manager - MT

1. Build and execute the trade category plan for the channel(s) assigned: - Develop customer; shopper insights for the channels assigned. Translate insights into business building opportunities within specific customers/ channels - Build account/ channel specific trade plans to align with total trade category plan to deliver category/ brand objectives - Work with field sales team to ensure excellence in in-store activation 2. Work out monthly rolling forecast for the specific channel(s): - Prepare promotion sell-out volume with attention to market intelligence information - Prepare input for brand and build incremental sales volume 3. Support marketing team in launch/ re-launch and consumer promotion activities: - Provide input for marketing to build budget, scheme and communication plans - Allocate promotion volume to channel/ customers in charge - Support Sr. Trade Marketing Manager to work out the brief for BTL agencies and sales team - In charge of in-store POSM design, briefing POSM/ Activation team for production and installation in store 4. Develop and execute all trade/ schematic shopper promotions: - Work out and propose the scheme to Sr. Trade Marketing Manager (having experience with Personal Care is an advantage) - Lead the communication to internal and external stakeholders on the scheme - Follow up with POSM production gift sourcing and delivery to stores - Conduct post-promotion evaluation - Budget Management for the scheme, and quarterly well control total budget line by line what aligned & approved from beginning of the year - Managing PG/ BA in store, proactive work with KAM to re-allocate, contribute to build KPI for enhancing offtake. 5. Activity planning: - Yearly AOP/ quarterly & monthly forecast & demand planning, deliver FA - JBP with KAM to share and influence customers via kick off and quarterly meetings to meet company targets/KPIs of the categories in-charged. - Monthly meeting with KA for operation and campaign cascade/listing progress new products./p

- University graduate in business administrative, Foreign Trade, Economics or relevant - At least 5 years working experience in Trade Marketing for FMCG Industry (experience in trade marketing MT is an - advantage) - Good analytical and influencing skill. Good sense of numbers. - Proven business management competency - Proactive and good communication skill