Trade Marketing Specialist

• Plan & execute trade marketing strategy for MT/GT Channel for product in confectionary market (Focus on In-store communication activities: PG Sampling, Activation POSM) on basis of maximum sales & operation profit.

• Analyze market basing Orion’s internal data, Nielsen data (sales, distribution, display) & market observation (Trend & Competitor‘s behavior, shopper behavior, consumer behavior) to find out the insight, the gap & opportunities to build plans.

• Prepare for budget & resource for plan: find appropriate suppliers & Simulate cost, human resource as well as operating method with high level of customization depending on each project.

• Collaborate with other sales division & Marketing division to build trade marketing plan by channel/ regions for each category each monthly/ quarterly.

• Consult and coordinate with region sales team to design appropriate local programs to increase brand awareness.

• Find supplier, make quotation and organize bidding.

• Follow the progress to ensure each stage of plan is executed on time.

• Following the execution with supplier & sales team to ensure plan is delivered.

• Report evaluation the efficiency of each plan (Sales/Coverage, Display effect, Cost, Operating profit and Supplier’s execution).

• Cost management (Control the cost under budget of plan).

• Manage the document to complete on time (contract with supplier, purchasing invoice and other payment related document).

- Have at least 3 years of experience in Trade Marketing field.

- Have experience the similar role in big FMCG company.

- Knowledgeable at distribution network and operation of FMCG firm.

- Be familiar with fast pace working environment and be able to work under high pressure.

- Good communication with multi functions in big organization.