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Mô Tả Công Việc
As a Product Marketing Executive in our team, you will:
• Identify key trends and tools in performance marketing and social media marketing in order to develop effective digital approaches.
• Manage and optimize campaigns from various networks including Apple Search Ads, Google Adwords, Facebook Ads, and other big Ads Networks such as AdColony, Vungle, Iron Source
• Track budget, ad expense, and ROI of all digital campaigns.
• Conduct App Store Optimization by continuous storefront testing.
• Analyze data about user behavior and app performance to propose improvements on products, monetization and user experience.
• Run A/B Testing to optimize user acquisition, monetization, and user experience.
• Work with designers to produce marketing materials such as app's screenshots, icon, banner and preview video.
Yêu Cầu Công Việc
• Strong analytical skills, critical thinking and communication skills.
• Strong command of written and spoken English.
• Experience in working modern marketing tools and mobile apps is a plus.
• Experience in product development and monetization is a plus.
• Result-oriented with excellent planning and organizational ability.
• Multi-task several projects to meet deadlines.