VAS Product Proposition Supervisor

1. Sales Program Development:

• Design and implement clear, practical sales programs to help general sales staff offer insurance products alongside loans, cards, and other services.

• Develop training materials, sales scripts, sales toolkits, and supporting resources.

• Coordinate with internal stakeholders (e.g., Sales, Training) to roll out programs effectively.

• Support in designing sales incentives or recognition programs to motivate cross-selling.

2. Customer Engagement Programs

• Develop and run initiatives to educate and engage customers about the benefits of insurance as an everyday protection need.

• Propose creative campaigns, educational content, or promotions that highlight the independent value of insurance products.

• Work with Marketing and Customer Experience teams to ensure consistent messaging.

3. Product development Support & Execution

• Assist in the development and enhancement of insurance product offerings to ensure market fit.

• Coordinate day-to-day tasks with related teams to ensure programs run smoothly and meet compliance requirements.

• Support the Manager with market insights, competitor analysis, and suggestions for product or program improvements.

4. Performance Tracking

• Monitor the performance of sales and customer programs using key metrics.

• Analyze data and prepare reports to measure impact and recommend optimizations.

• Work with other team members to ensure insights are used to continuously improve program effectiveness.

• Bachelor’s degree in Business, Marketing, Finance, Insurance, or a related field.

• 2–4 years of experience in product support, sales enablement, marketing programs, or a similar area — ideally within insurance, banking, or consumer finance.

• Good understanding of cross-selling concepts and indirect insurance distribution.

• Strong project coordination and communication skills.

• Comfortable with performance tracking and data-based decision-making.

• Self-driven and proactive, with the ability to manage multiple tasks and priorities.